Black Friday, Cyber Monday, Christmas, Boxing Day, and all the other holiday shopping days are not too far away. Really. Black Friday is just over 90 days away as of this writing. If you have a client or business dependent on the seasonal end-of-year holidays for revenue, there are a few reasons why you should … Read more
ChatGPT for SEO is a powerful tool to optimize websites and increase eCommerce sales during the holiday season. Crafted by OpenAI, this AI-powered language model creates human-like text. Nevertheless, maximizing the benefits of this AI tool hinges on employing the appropriate prompts. ChatGPT prompts can provide multiple opportunities to scale your eCommerce SEO services and … Read more
Google Ads is rolling out several new features ahead of the holiday season. The platform has made the changes in a bid to improve insights, expand access to the Search top slot, reduce onboarding time for local inventory ads, and enable marketers to quantify the impact of online-only bidding vs. Smart Bidding for store visits. … Read more
Performance Max is a wonderful advertising technology, but it comes with a significant downside: All advertisers receive the same advantage. Everyone can access the thousands of data points Google uses to make decisions, the same competitive bidding algorithms that drive incremental growth. When everyone has access to the same tools, you can never claim an … Read more
The holidays are a time when many people do their shopping online. If you’re running an e-commerce store, you can prep it for seasonal shopping to increase your traffic and sales. In this guide, you’re going to discover 10 holiday SEO tips to ensure that your website is well-optimized for the surge in online shopping … Read more
We’ve officially kicked off the holiday shopping season! With Cyber Week marking the start of online sales, what are some early learnings that we can use to help guide the rest of the shopping season? Specifically, how does the organic shopping landscape look in 2019 and what does it mean for online marketers? Additionally, how … Read more
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