Google Ads Performance Max Products With Brand & Custom Labels

Google Ads Performance Max Products With Brand & Custom Labels

Google has added to the Performance Max product campaigns within Google Ads brand and custom labels. This allows advertisers the quick ability to segment your products also by brand and custom labels. Thomas Eccel posted about this new feature on X, calling this a “really handy feature.” “Some weeks ago I posted about the “Product … Read more

Google Search Deals Section With Green Discount Labels

Google Search Deals Section With Green Discount Labels

Google is testing showing really bold green labels on products within the product grid section. I personally see more muted white labels but Khushal Bherwani saw bold green labels. Khushal Bherwani posted some screenshots on X: This is what I see: Here are more screenshots: 🆕 Saw the discounted label in wild at Deals section … Read more

Google Search Tests European Union Energy Labels On Products

Google Search Tests European Union Energy Labels On Products

Google is testing displaying the European Union energy labels or icons on some product search results. The energy efficiency of the appliance is rated in terms of a set of energy efficiency classes from A to G on the label, A being the most energy efficient, G the least efficient. Here is a screenshot showing … Read more

Google Search Tests Trending Labels In Explore Brands Section

Google Search Tests Trending Labels In Explore Brands Section

Google is testing adding trending labels to the Explore Brands section in the Google Search results. The Explore Brands section is not new, it was added a year or so ago, but the trending label, I believe is new. Nicholas McDonough spotted this and I was able to replicate three different scenarios for the Explore … Read more

X change makes ad labels ‘less noticeable’ after Twitter rebrand

X change makes ad labels ‘less noticeable’ after Twitter rebrand

X has modified the appearance of ad labels on promoted posts, making them “less noticeable.” Twitter Ads (X Ads?) now features the word “Ad” in the top right corner of posts, next to the three-dot menu button. Previously, the word “Promoted” would appear in the bottom left corner of posts, along with an arrow icon. … Read more

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