Influencing Shopping Lists with Gen AI for Consumer Goods / Blogs / Perficient

Influencing Shopping Lists with Gen AI for Consumer Goods / Blogs / Perficient

What makes a consumer buy a product from one brand over another? The answer used to be brand loyalty and quality of product, but the landscape for consumer goods companies has recently flipped upside down. Anymore, consumer goods companies gain and retain loyalty from customers because of the experiences they provide. Thankfully, generative AI has … Read more

Google explains why Bard rarely lists citations and links to content creators

Google explains why Bard rarely lists citations and links to content creators

Google began to open Bard yesterday and as more of us began to use it and compare it to competitors like Bing Chat and OpenAI’s ChatGPT, we are noticing differences between them. One of the big differences between Google Bard and Bing Chat is that Bard seems to rarely show citations and links to publishers … Read more

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