The world of search is undergoing a massive transformation, driven by the rapid advancements in artificial intelligence (AI) and generative AI ******. Like most, I have been closely monitoring these developments and their potential impact on the search landscape. In a recent post on AI and SEO, I wrote about the evolution of search behaviors … Read more
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In 2016, many Google Algorithm updates reconfigured local search results. The most significant update that affected local SEO was Possum, which occurred in September. This update altered local rankings to accommodate the 2016 change in local packs, going from 7 listings to 3, and local organic rankings using local citations, Google My Business (GMB), proximity, … Read more
This week we learned that the upcoming Google helpful content update would soon promote content, not just demote content. Google also pushed out a search ranking algorithm update, but it was not confirmed. Google Bard now shows citations like Bing Chat, but they are not really good. I explained why I think Google must encourage … Read more
Google announced last ***** that it is now better at showing citations by adding a number by the line of text and when clicked, it shows the source and links to it. Also, Google said Bard is better at writing up summaries. Google said “Bard can now help you identify which parts of a response … Read more
Google Bard has added classic and more genuine citations to the answers it provides and also is able to provide better summarization. We do not yet see these improvements and enhancements live yet but Jack Krawczyk from Google shared some examples on Twitter. Citations improved. Google Bard now shows sources with numbers, like true citations, … Read more
In the early years of SEO, directories were a popular ranking tactic. They were a very popular way of obtaining links for a number of reasons. Not only was it very easy to submit websites to dozens of directories at a time, but it was also a low-cost tactic and it worked. Google even encouraged … Read more
As a reminder, when Google launched Bard, I, along with some others, were taken back by the lack of citations and links to sources provided in its answers. A Microsoft executive of over 21 years, Michael Schechter, Vice President, Growth and Distribution at Microsoft, even mocked Google Bard about that over the weekend. Michael Schechter … Read more
Google began to open Bard yesterday and as more of us began to use it and compare it to competitors like Bing Chat and OpenAI’s ChatGPT, we are noticing differences between them. One of the big differences between Google Bard and Bing Chat is that Bard seems to rarely show citations and links to publishers … Read more
Yesterday, Google began to slowly roll out Google Bard to some initial reporters and also Google opened up a waitlist to users in the US and UK. I personally gained access to Bard after writing most of this article but I did gain access to Bard yesterday at 1pm ET. But you can sign up … Read more
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