To follow or not to follow? We’re not talking about the newest Instagram influencers – we’re talking about nofollow & dofollow links! When it comes to SEO, understanding the distinction between nofollow and dofollow links is another aspect you’ll need to master to succeed. In this article, we will therefore take a look at: Let’s … Read more
What Are Nofollow Links? Nofollow links are hyperlinks with the rel=”nofollow” attribute in their HTML code. The “nofollow” value tells Google not to crawl (scan to understand) the linked page to pass link equity (ranking strength) to it. A nofollow link might look like this in HTML code: <a href=”https://example.com/” rel=”nofollow”>Click here</a> The presence of the rel=”nofollow” attribute … Read more
What Is a Nofollow Link? A nofollow link contains the nofollow (rel=”nofollow”) attribute. The nofollow attribute tells search engines not to pass link equity (sometimes referred to as “link juice”) through the link. It means the linking website does not want to pass authority to the linked page. Google introduced the nofollow attribute (also called … Read more
Blog / Link Building / Dofollow vs nofollow links and their value for SEO In the vast universe of links, there are hidden technical nuances that make a huge difference in how the links are perceived by search engines. These nuances are the link attribute values placed within the page code inside the link tag … Read more
Google’s John Mueller answered a tweet about the proper use of nofollow for SEO, while agreeing with the tweet, he also pointed out a nuance about the nofollow attribute that was missing. The tweet arose from an infographic that shared when and when not to use the nofollow attributes. Nofollow Infographic A Yale study showed … Read more
Internal and external links are essential topics every SEO must learn. Links send users to external sites or can be used internally to keep people on your site and help search engines find more of your pages. Over time, you’ll find links that you want to “explain” to search engines, such as: Sponsored links. User-generated … Read more
When it comes to SEO, getting backlinks are critical for businesses. And if you’re familiar with SEO tactics, you’ll know that ‘dofollow’ links, in particular, are critical for businesses. They are the lifeblood of a website’s success, providing a steady stream of traffic that can help a company grow and thrive. And while it’s true … Read more
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