Relevance

Perficient Wins 2023-24 Coveo Relevance Accelerator Award / Blogs / Perficient

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Perficient Wins 2023-24 Coveo Relevance Accelerator Award / Blogs / Perficient

Perficient is excited to announce we’ve won Coveo’s exclusive partner award! The Accelerator Award commemorates a Coveo partner that exhibited deep knowledge and technical expertise, understands a customers’ business challenges, and clearly delivers value-driven business outcomes. Perficient is a trusted Coveo Platinum Partner with expertise in modern intelligent search solutions. Our award-winning work helps organizations … Read more

The 5 degrees of link relevance

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The 5 degrees of link relevance

SEO is easy enough, in theory. The strategies are obvious if you’ve been around the block. What’s hard about SEO is the actual execution and implementation. The consistency. On a daily basis.  Nowhere is this more obvious than link building. This article will explain why. You’ll also learn how to use the “5 degrees of link relevance” … Read more

Google’s John Mueller: No Ranking Factor Compensates For Missing Relevance

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Google’s John Mueller: No Ranking Factor Compensates For Missing Relevance

Google’s John Mueller has another good one-liner about SEO and Google ranking. He said on Mastodon, “No ranking factor compensates missing relevance, or missing user interest.” He explained, “it’s easy to forget that a site doesn’t just ‘rank’ on its own, it ranks for what it’s relevant for.” The context around these comments is from … Read more

How better landing page experience and ad relevance can boost your Google Ads performance

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How better landing page experience and ad relevance can boost your Google Ads performance

Since the beginning, search marketing’s central theme has been to help consumers find the information and products they seek. This is why quality score is an essential factor that benefits both the advertiser and the consumer.  Quality score is a useful metric for PPC marketers looking to gauge how well their ad quality compares to … Read more

Google Chrome will soon add 6 relevance and measurement APIs

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Google Chrome will soon add 6 relevance and measurement APIs

The Privacy Sandbox initiative, a project led by Chrome, is introducing new key relevance and measurement APIs to Chrome Stable. This move is scheduled for the third quarter of 2023, with the spotlight focused on Chrome Stable 115 as the specific launch pad. Unveiling the specifics. The APIs set to go live are: Topics: Generate … Read more

Coveo Announces Coveo Relevance Generative Answering / Blogs / Perficient

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Coveo Announces Coveo Relevance Generative Answering / Blogs / Perficient

A New Generative AI Question Answering Capability for Enterprises  Coveo has introduced a new feature called “Coveo Relevance Generative Answering.” This feature will be initially available to customers with self-service use cases starting this summer, followed by other use cases in customer service, commerce, website, and workplace search. This new feature will use various Large … Read more

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