Google explains how it selects canonical pages for SERPs | IMSR

Google explains how it selects canonical pages for SERPs | IMSR

For local businesses, navigating the often-complex world of SEO can feel like deciphering a secret code. However, the good news is that we often get detailed explanations from Google officials that help us better understand and navigate these SEO challenges. And, today, we bring another such explanation to you. A recent Google Search Central video … Read more

Snap Selects Fospha as Measurement Partner for Retail eCommerce – Search Engine Watch

Snap Selects Fospha as Measurement Partner for Retail eCommerce – Search Engine Watch

Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. What’s the problem this partnership is solving? Measuring the true impact of impressions-led advertising has long been a tough task, especially with new privacy measures, which have made getting the right data even harder. Fospha has found that … Read more

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