Client onboarding and offboarding: The PPC agency’s guide

Client onboarding and offboarding: The PPC agency’s guide

Winning and losing clients is part of the agency business. But with the right processes in place, you can smooth client transitions and maintain positive relationships no matter the outcome. Let’s tackle best practices for onboarding new clients and offboarding those who leave that will improve the client experience, get to work quickly, and enable … Read more

Automated SEO reporting for clients: The agency’s guide

Automated SEO reporting for clients: The agency’s guide

SEO agencies place a high value on client satisfaction and trust. This is why comprehensive reporting can make a huge difference. It not only demonstrates the value of your services but also serves as a critical communication channel between your agency and your clients. SEO reports are integral to agency work, report creation being one … Read more

The marketing’s agency’s guide to customer reviews

The marketing’s agency’s guide to customer reviews

Successful marketing agencies know that the key to building trust with clients is to own what customers say about a business online. Whether your clients are struggling with negative or non-existent reviews, or already have a solid online reputation, this guide from GatherUp will help you approach, generate, manage, and make the most of your … Read more

How to improve your agency’s workflow when working with influencers

How to improve your agency’s workflow when working with influencers

Nowadays, an influencer marketing strategy isn’t a case of “maybe”, it’s a case of “when”.  In fact, 93% of marketers have used an influencer marketing strategy at some point, precisely due to the value that it brings to brands. Not to mention, the industry was valued at $16.4 billion last year, and brands are increasingly … Read more

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