Want to boost the online presence of your medical practice to acquire more patients and enhance your reputation? Then you need to implement a medical SEO strategy to rank your practice’s website higher on search engines like Google and Bing. After all, 82.8% of patients use search engines to find healthcare providers, so if you … Read more
This is the third and final part of our series in which we’re discussing healthcare’s digital front door — the technologies and strategies you use to engage with consumers throughout their journeys. By now, you are getting the idea that a cohesive content strategy is key for consumers to open your digital front door and … Read more
This is the second part of our series in which we’re discussing healthcare’s digital front door — the technologies and strategies you use to engage with consumers throughout their journeys. Having a cohesive content strategy is the key for consumers to open your digital front door and engage with your organization. To recap: Part 1 … Read more
The digital front door — namely, the technologies and strategies you use to engage with consumers at every stage of their journeys — had started to catch on with healthcare consumers even before the COVID-19 pandemic. Now, digital-focused consumers have come to expect the convenience and speed the concept promises. And they’ll go to other … Read more
Here is a fun door mat at the Google office in Sydney, Australia. It says G’ Day. Get it? I spotted this on Instagram. This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers. … Read more
If you want to hand-feed a squirrel in your backyard, you can’t make any sudden movements or try to approach it. Instead, you have to remain calm and let it come to you by attracting it with a peanut or piece of fruit (something of value). Why are we telling you about squirrels in an … Read more
Here are some photos from the Google office in Boulder, Colorado. There is that cool wooden door and also some really cool wooden beam architecture. I know nothing about design but this did catch my eye. I spotted this and more photos of this on Instagram. This post is part of our daily Search Photo … Read more
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