Google’s John Mueller said the link best practices SEO documentation on its website are still “good guidelines” for both SEO and overall “accessibility & UX reasons.” The guidelines are only about 14 months old, so they are recent. The question was specific to the anchor text section, where the person who asked the question wrote, … Read more
Google has updated its “Search Quality Evaluator Guidelines,” a comprehensive 170-page document that serves as a framework for quality raters to assess websites effectively. The update on follows the search engine’s latest Core and Spam updates. Insights Into Trustworthiness The updated guidelines provide valuable insights into how Google determines the trustworthiness of webpages and websites. … Read more
Google has updated the Google search quality raters guidelines untrustworthy pages section. The previous version was 168 pages and not it is 170 pages and that previous version was released last November 2023. This update is probably to fit the changes with the new March 2024 core update and spam updates / policy updates. This … Read more
Danny Sullivan, Google’s Search Liaison, said we should expect to see more clarification from Google on its creating helpful content page, specific to the section “Get to know E-E-A-T and the quality rater guidelines.” Sullivan said on X, “You’re almost certainly going to see more clarification come to that page, as well, in the near … Read more
It’s been nearly a year since Google last updated its Search Quality Rater guidelines. Unlike previous edits to the Search Quality Guidelines, which have introduced significant, new concepts (like the new E for Experience last year), the latest updates to the Search Quality Guidelines seem much more focused on user intent and needs met. Google … Read more
Google has updated the Google search quality raters guidelines and it is now only 168 pages, down from 176 pages – so it takes less time to read. I scanned through the changes and I did not see any massive changes like with the December 15, 2022 update. Google said, “None of these involve any … Read more
Google has updated its search quality raters guidelines for the first time in 2023 with a number of updates including simplifying the needs met scale, adding some more modern examples and some other minor changes. The last update to this document was 11 months ago on December 15, 2022, which was a much larger update … Read more
Google will make the “existing Local Services Ads photos guidelines on the same page as the Local Services platform policies,” the search company announced. This goes into effect on November 13, 2023. Google said, “On November 13, 2023, Google will update the Local Services platform policies.” “This update consolidates the existing Local Services Ads photos … Read more
YouTube is updating its Advertiser-Friendly Content guidelines regarding controversial issues. Under the new best practice recommendations, creators will be able to earn ad revenue on content discussing topics such as: Sexual and domestic abuse. Abortions. Eating disorders. This means content that addresses these topics without going into graphic detail can now be fully monetized. Why … Read more
Whether you’ve had your Google Business Profile (GBP) for 10 years or you have a new business and are just getting ready to claim your Business Profile, it’s important that you carefully read – and understand – Google’s guidelines. If you don’t, your GBP listing will likely get suspended. A suspension means that your Business … Read more
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