When it comes to SEO, many people perceive keyword rankings and organic traffic as “vanity metrics.” While they could be if they were the only part of SEO being tracked, you do actually need them to help you connect SEO to business growth. The data allows you to build the whole journey from keyword rankings … Read more
Are you about to go global with your business? Then you will need to gain online visibility in the countries you’re expanding to, which means adopting an international SEO strategy. International SEO is tricky because you’re not only dealing with other countries and languages but also other search engines. While Google accounts for 92.66% of … Read more
What Is International SEO? International SEO is the process of boosting your website’s visibility on search engine results pages (SERPs) for different languages and countries. It allows businesses to target an international audience with their content. And drive organic traffic from different geographic locations. In this guide, we’ll share best practices for building an effective … Read more
As businesses increasingly eye international horizons, they often realize that the path to global success success is fraught with challenges. Not just the evident hurdles of language, time zones, and tariffs, but also less apparent obstacles in the form of cultural nuances, negotiation methods, and local SEO practices. The world of international marketing and SEO … Read more
International SEO is a critical element for businesses targeting multiple countries. But how does it work, and how can it boost your international rankings? Today, we’ll dive into these questions, outlining key strategies and elements you need to know. Understanding International SEO At its simplest, international SEO involves localizing content to target a specific country … Read more
On a gloomy Tuesday morning, when the city is slowly recovering from previous *****’s monsoon rains, bunch of Perficient employees marched amongst the city traffic and reached office just to attend the wonderful yoga session organized before working on their deliverables for the day.Yes, its International Day of Yoga – June 21st 2023 and the … Read more
Here is a photo of the Google dance class from the Google Dublin, Ireland office all together on International Music Day from June 21st. I found this on Instagram. This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and … Read more
Expanding your business’s online presence to international markets can bring immense growth opportunities. However, simply having a website isn’t enough to ensure success in these markets. To effectively reach and engage with international audiences, conducting an international SEO audit is crucial. Why an International SEO Audit Matters Internationational SEO is the process of optimizing your … Read more
Getting the attention of new, potential clients is essential in today’s market, but it can be challenging. We all want to be ranked as high as possible on search engine result pages, so we try different tactics. That is why we must pay particular attention to how we design and develop the website, as it … Read more
Our predictions for SEO in 2018 It is that time of year when I write my SEO predictions for the year ahead. But this year I’d like to do something different. Before I share my own predictions for SEO in 2018, I would like to first share my opinions about some of the predictions being made … Read more
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