Successful SEO professionals know a lot about dealing with uncertainty – such is life when algorithms that make or break performance are kept under lock and key. But Search Generative Experience (SGE) triggers change-related anxiety from even the most seasoned SEOs. Simply put, it’s both a paradigm shift and a quickly moving target; Google’s incorporation … Read more
Did you know that a search through Google Lens can trigger an AI-generated response in the Search Generative Experience? I guess it makes sense, Google Lens is generally just triggering a query and if you are in the SGE beta, why wouldn’t it show an SGE response in that case? Brian Freiesleben spotted this the … Read more
As of July 13, we can now use Images within Bard. It then integrates with Google Lens. I spent some time playing with it and here’s what it can and can’t do so far. Bard can understand there are two cats on a cat tree in this image What do you see in this image? … Read more
This week, we had yet another pretty *** and unconfirmed Google search ranking update in the middle of the week. Google finally launched that perspectives filter in the mobile US search results. Google updated its Search Generative Experience to use data from reviews and photos within Google Business Profiles. Google now lets you virtually try … Read more
Google announced a slew of things yesterday around Google Lens, the big items is that Google Lens is coming to Google Bard. Also, Google Lens can detect skin conditions, help you shop and a lot more. Google announced most, if not all, of these things at Google I/O, so these should not come as a … Read more
Google Bard had a bunch of updates roll out at Google I/O, which I did not cover the other day, because there was a lot of core search I had to cover. Google removed the waitlist for Bard, and added Google Search, Maps, Lens, and other search-related features to the AI generative service. Oh, and … Read more
DEI (Diversity, Equity, and Inclusion) has not only become one of the hottest business buzzwords in recent years, it’s also become a contributor to sales and employee retention. More of our clients are investing in DEI programs, whether to cultivate happier and healthier employees, bring more varied perspectives and experiences, or demonstrate their commitment to … Read more
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