Have you ever felt lost in the endless scroll of search results, or did you wish for a magical shortcut to find what you’re looking for on a website with tons of pages? Well, you’re not alone! That’s where pagination steps in. Pagination is a common navigational technique used in web design to divide and … Read more
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
When we talk about SEO for WordPress, we often talk about creating the right slug for a page. Of course, we’re not talking about the slimy creature that eats your plants. So, what is this ‘slug’ then? And why should you optimize it? In this post, we’ll explain all you need to know about it. … Read more
SEO insights tell you how your website and its content perform in search engine results. They help you fine tune your content strategy, so your website can rank higher and offer a better user experience. In this article, we’ll share practical SEO insights and free tools to improve your content strategy and increase organic traffic … Read more
Accessibility helps you open up your content to a wider audience, so more people are able to access your site. A great resource to help get you started is this list of accessibility checks made by the World Wide Web Consortium (W3C). In this post, we’ll highlight a few important checks, so make sure you … Read more
Among all the social media platforms out there, LinkedIn stands out as the go-to platform for professional social networking. But with over 900 million people using it, how do you stand out? It requires more than a compelling bio and a polished profile image. We’ll walk you through how to leverage LinkedIn SEO to enhance … Read more
The sunsetting of Google’s Optimize tool left many SEOs wondering how best to carry out A/B testing in Google Analytics 4 (GA4). While Google OptimizeA/B testing will be missed, its closure provides an opportunity to explore other GA4-integrated solutions for driving experimentation and growth. In this article, we’ll add some context to Optimize’s removal and … Read more
We all know what’s involved in crafting the perfect, most SEO-conscious article for the web. But how many of us really think about those crucial next steps – sharing them in the right communities to help ensure they reach our target audiences? This part of the post-publishing process is vital to ensure that you’re amplifying … Read more
Feed management in PPC, especially within platforms like Google Ads and Microsoft Ads, is crucial for organizing and updating product or service data. It serves as the foundation of Shopping Ads, ensuring that viewers are presented with relevant results and accurate information. With AI tools like ChatGPT and Google’s FeedGen, you can enhance your product … Read more
Optimizing local listings for SEO is essential for businesses looking to turn online interest into real-world visits and sales. Up to 87% of consumers relied on Google to evaluate local businesses in 2022. Neglecting your business’s local online presence can give your competitors an edge and lead to missed sales opportunities. Here is an overview … Read more
421
229
714
826
543