When Google launched its Search Generative Experience, the AI-powered answer embedded local results from Google Business Profiles in a local pack. In fact, it was a “five pack” but now, Google is no longer showing the local pack at all – at least at the time I wrote this story. Here is a screenshot from … Read more
Since April, Google has been testing a local pack in the search results that auto-expands the map section when you hover your mouse cursor over it. This now seems to be live or rolling out fully. I can replicate it myself and so can Mike Blumenthal, Robert Spinrad and others I asked privately. Here is … Read more
May 31, 2016 | Posted by Shay Harel Over the past few weeks there has been an overabundance of volatility on the SERP. Whether it be major tests to the SERP’s layout or *** risk levels on the Rank Risk Index, etc., the SERP has been anything but boring! Thankfully, last week saw … Read more
April 10, 2018 | Posted by Mordy Oberstein It’s funny what you start seeing when you look at enough Local Packs. Stare at enough of them and you’ll notice some interesting patterns that highlight Google’s emphasis on search location within its local SEO algorithm. What happens however when this pattern is perhaps too … Read more
February 28, 2019 | Posted by Shay Harel What would our recent release of beta reports (or Beta Blitz as we refer to them) be without something crafted specifically for all you local SEOs? That’s a rhetorical question, by the way! Thus, I am quite happy to say that we have just … Read more
Google seems to be showing fewer and fewer local packs for various queries in the Google Search results interface. For the past few days or so, local SEOs have been noticing this trend and it is concerning them and their clients. Joy Hawkins posted about this in the Local Search Forums saying, “I’ve been tracking … Read more
Blog / Google SERP / Google Local Pack:A step-by-step guide to getting ranked Whenever you search for a local service online, Google shows a map on the organic SERP results without requiring you to click again. This block is called Google Map Pack, and it’s one of the most eye-catching features on the SERP for … Read more
As a property management company, it’s crucial to have a strong online presence to attract new clients and stay ahead of your competitors. So how do you stay ahead? You stay at the top of search results on Google. One of the best (and often overlooked) ways to do that is by owning the Local … Read more
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Google has let you book reservations within the local pack and via Google Assistant for a while now. But what may be new is that Google may show you if you have already booked reservations in the local pack, if you booked those reservations using the reserve with Google feature. Krystal Taing spotted this the … Read more
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