Google’s Spam Explainer was updated to reflect the new realities introduced by the March 2024 Core Algorithm Update. The following is everything that was removed and added and what it means what the implications are for the core algorithm update. March 2024 Core Algorithm Update Google’s core algorithm update is without question one of the … Read more
Google released Notes as an experiment on November 15, 2023, which is essentially a global commenting system that can appear in the search results, in Discover, and now while browsing a webpage via “SGE while browsing”. It enables anyone that’s part of the experiment to post a note for a specific url and read Notes … Read more
As we approach the end of the year, it just seems Google is getting more and more volatile with its search results. Google also confirmed that “openness” as a local ranking signal was strengthened. On Thursday morning, Google had delayed indexing issues for some sites, but Google confirmed it hours later. Google’s Danny Sullivan collects … Read more
Earlier this month we covered a report from Sterling Sky that said the Google Local search ranking algorithm now uses if a location is open as part of its local ranking system. Google’s Search Liaison, Danny Sullivan, confirmed the change late on Friday saying, “we’ve long used “openness” as part of our local ranking systems, … Read more
Google’s local search ranking algorithm has recently been updated to strengthen its “openness” signal for non-navigational queries. Danny Sullivan, Google’s Search Liaison, said, “we’ve long used “openness” as part of our local ranking systems, and it recently became a stronger signal for non-navigational queries.” What changed. Earlier this month a report showed Google ranked open … Read more
Google has been downplaying the importance of links in its ranking algorithm for the past couple of years now. But last Thursday, at PubCon, Gary Illyes from the Google Search team said he wouldn’t even put links into the top three ranking signals Google Search uses. Gary was quoted saying this in several posts on … Read more
In a Google SEO office hours session, Google’s Duy Nguyen of the search quality team answered a question about links on spam sites and how trust has something to do with it. It was interesting how the Googler said they were protecting the anchor text signal. It’s not something that’s commonly discussed. Building trust with … Read more
Google page experience was never a ranking “system” but is still considered a ranking “signal,” Danny Sullivan, Google’s Search Liaison, said this morning. Google emphasized that just because page experience was removed as a ranking system, it does not mean it does not reward pages that have a good page experience. What changed. A week … Read more
Google is now saying that page experience, mobile-friendliness, page speed, and secure site are ranking “signals” but were never ranking “systems.” “It just meant these weren’t ranking *systems* but instead signals used by other systems,” Danny Sullivan, Google’s Search Liaison, said this morning on Twitter. The confusion came after Google removed several ranking systems from … Read more
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