SEO Predictions for 2024 – [rank theory]

SEO Predictions for 2024 – [rank theory]

People **** this shit! All my favorite podcasts and Matt Diggities do it every year and I’m like hey guys i’m ALSO an influencer… look at my thought leadership-y confidence and my iconoclastic disregard for 583 years of punctuation and capitalization standards! So, without further ado… 1. Here’s what I think is in store for … Read more

Should you remove content if you have an unhelpful content suppression? My theory.

Should you remove content if you have an unhelpful content suppression? My theory.

Google’s documentation on the helpful content system does not give us specific instructions for recovery. Their article on this system hints in a couple of places that the key to removing a suppression at the hands of this system is to “remove unhelpful content.” However, they don’t give much to specifically tell us which content … Read more

The Weekly SEO #214 – [rank theory]

The Weekly SEO #214 – [rank theory]

Hello on a sunny Vermont day. How’re things? small talk small talk small talk. FANTASTIC! Let’s kick things off with the quick hits: Quick Hits This week I’m covering three can’t-miss articles with what happened, what it means for SEOs and site builders, and my take on it. Rank Theory Subscribers Got This Post Right … Read more

Google Debunks The “Index Bloat” Theory

Google Debunks The “Index Bloat” Theory

Google’s John Mueller debunks the “Index Bloat” theory, stating there’s no limit on the number of pages indexed per site. In a recent episode of the ‘Search Off The Record’ podcast, Google’s Search Relations team addresses questions about webpage indexing. A key point of discussion was the concept of “Index Bloat,”—a theory that has garnered … Read more

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