Digital marketing – it’s a dynamic world full of change, isn’t it? Yet, the power of effective landing pages remains unparalleled. It’s the magical place where a visitor’s curiosity transforms into actionable interest. What you’ll learn in this guide is what it takes to make a landing page not just good, but great. We explain … Read more
What’s the secret sauce for SEO success in 2023 and 2024? Two words: bounce rates. Much like blue cheese or durian fruit, bounce rates have built a bit of a stinkin’ reputation, but contrary to popular belief, your website’s bounce rate data can actually transform into SEO gold. It’s the ultimate insider information into how … Read more
What Is Programmatic SEO? Programmatic SEO involves creating landing pages on a large scale to rank on search engine results pages (SERPs). It’s sometimes referred to as pSEO. Each landing page starts from the same template containing the same elements (e.g., images, pricing, reviews, etc.). You then create variations of the same page using automated … Read more
Due to Google’s algorithms constantly evolving, it can be difficult to determine areas to focus your SEO efforts on for maximum results. Yet, there’s one ranking factor that’s always worth optimizing for: content. With the launch of the helpful content system, there’s no doubt that content tailored to people’s needs can naturally secure a high … Read more
Email outreach is a tried-and-tested way to build backlinks, land coverage from bloggers and journalists, and improve your brand authority. But there’s a lot more to it than simply putting together a quick email and sending it out. In this guide, we’re going to walk you through the email outreach process from start to finish. … Read more
Anna KravetsTechnical Support Manager Serpstat Video-to-text transcription helps SEO promotion of the website: it improves the indexing of the submitted information, and the user perceives the content in a convenient way. We’ve made a selection of tools for fast and high-quality video-to-text transcription. Not every user visiting your site can watch a video right here … Read more
Your service pages, especially if you operate entirely online, have a huge job to perform. They need to effortlessly convey exactly what you do, what you offer, and how your services benefit your ideal customer. It’s a pretty big ask. Luckily, you don’t have to start from scratch whenever you want to create a winning … Read more
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