Create a Marketing Campaign That Drives Results

Create a Marketing Campaign That Drives Results

What Is a Marketing Campaign?  A marketing campaign is a set of carefully planned activities with a clear goal, such as product promotion, audience education, or brand awareness.  Some campaigns run on a single platform, such as Instagram or TV. But more often, a business marketing campaign runs on multiple platforms simultaneously geared toward one … Read more

Local Strategies: How Better Online Reputation Drives Revenue

Local Strategies: How Better Online Reputation Drives Revenue

Join us as we look at how your online reputation and local marketing strategies can drive revenue for your business, while avoiding pitfalls along the way. With guest Raj Nijjer of Edge, we’ll dive into the revenue impacts that your online reputation can have, and why this reputation building should be crucial in your planning. … Read more

How to Build an E-commerce Website That Drives Sales – Digital Freak

How to Build an E-commerce Website That Drives Sales – Digital Freak

E-commerce websites have come a long way since Amazon launched its pioneering platform in 1995. With the ever-increasing shift towards online shopping, it has become essential for businesses to establish a strong online presence. If you’re considering building a successful online store, this guide from our digital marketing and web development agency in Melbourne will … Read more

Yelp’s 12% rise in ad revenue drives record-breaking profit

Yelp’s 12% rise in ad revenue drives record-breaking profit

Yelp has reported record-breaking profits driven by a sharp rise in ad revenue in the third quarter of 2023. The company’s total net revenue increased 12% year-on-year to $345 million, comprising of: $330 million in advertising revenue. $3 million in transactions revenue. $12 million in other revenue. The Q3 earnings marked a 12% rise in … Read more

Unlocking the Voice of your Customer: How analyzing customer feedback drives business success

Unlocking the Voice of your Customer: How analyzing customer feedback drives business success

The challenges of unstructured data scattered across numerous platforms, websites, and channels – and the sheer volume of it – may be daunting, but tapping into this wealth of insights offers massive opportunities for brands. If your sentiment analysis only leaves you with an understanding of whether feedback is positive or negative, it’s time to … Read more

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