Are you trying to figure out how to put your most significant blog entries at the top of the page so readers can see them first? Sticky posts come to your rescue! A sticky post will be pinned at the top of your posts. Simply put, these posts will not be moved down as you … Read more
This post was edited on 03/23/2023 to account for new team members. Introduction This week, I wanted to talk about imposter syndrome in the SEO world. “Imposters” are people who feel like a fake; people who may be doing their job just fine but feel like, at some point, they’re going to be ‘found out’ … Read more
This is the complete guide to search engine results pages and SERP features. It contains everything you need to know about SERPs, from what they are, to how they’ve developed over the years. Plus, how you can optimize for SERPs and an absolute list of today’s most important search engine results page features. I’m covering: … Read more
One of the biggest challenges of international SEO is that search engines like Google often display different results to users in different countries. There are several signals that search engines analyze that help them determine where your pages should rank and what languages it should appear for. Read our latest article to learn more … Read more
Did you know that almost 45% of people don’t like ads that pop up based on their searches? That was just one of the negative findings in a survey conducted of over 1000 online shoppers. In fact, only 10% of respondents didn’t find digital ads annoying! But, when you need to market your business, what else can you … Read more
Speed is very important for a website. It’s so important that Google has made it an actual ranking factor. Over time, Google has taken action to improve the loading speed of websites by providing a set of tools for developers and webmasters. One of these tools is Google Lighthouse. But how does this PageSpeed … Read more
While the digital marketing landscape has continually evolved over the past few years, the practice of guest posting remains a singularly effective way of growing your website’s visibility, traffic, and domain authority. Of course, that doesn’t mean you want to just dive in and start writing for anyone that’s willing to publish you. Success is … Read more
When it comes to your online presence, insights are critical. And few tools are as beneficial to providing online intel as Google Search Console (GSC). Google Search Console delivers critical data on your website’s performance in Google search results, from technical issues to keyword opportunities, and much more. In this Google Search Console tutorial, I’ll … Read more
Backlinks are the backbone behind most SEO successes, it, however, requires a long-term investment to successfully have a great backlinks profile. Thus, learning how to create backlinks for your SEO strategy is critical. What backlinks are and types of backlinks. 5 tactics to create backlinks. How to use a backlink checker like BacklinkGap. Google’s algorithm … Read more
Soundtrack I had a conversation with my mum a while ago about the new DALL-E ‘thing’ that came out. My mum’s an artist and a writer– not a technophobe or a luddite by any means, but not a developer either. I’m not sure if I imagined the concern in her voice or not, but the … Read more
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