Google will soon recommend linking your Display & Video 360 advertisers to Google Analytics. Once it detects an unlinked DV360 advertiser, you may start receiving these recommendations similar to the notification displayed in the image below: Why? Linking the DV360 advertiser allows you to export Analytics audiences and conversions to DV360. Additionally, you can view … Read more
Adobe Target Recommendations uses the open-source Apache Velocity Engine – with an emphasis on velocity – to retrieve recommendations data. A Recommendations Design is a specialized Target offer populated at runtime with the entities, i.e., products or items, to be displayed. This is done by incorporating Velocity Template Language (VTL) identifiers to denote entity attributes … Read more
Google added this “get style recommendations” feature to the search results months back but did you know you can swipe left and right on those style recommendations while on mobile search? Then after several swipes left and right, Google will give you a carousel of product results it thinks you may like. I don’t know … Read more
Introduction The Content Recommendations add-on for Optimizely CMS dynamically recommends content from your site tailored to the interests of each user. Installing the NuGet Package will give you access to Optimizely’s Content Recommendations Block which uses Mustache Templating to render the data from the Content Recommendations API on a page. Although Mustache Templates provide a … Read more
How to get SEO recommendations to the top of your release cycle 07 Mar 2023|2 MIN READ On Tuesday the 28th of February, we headed up to London to celebrate Search London’s 12th birthday! Not only did we have a great evening networking with fellow SEO experts, but our very own Head of Product and … Read more
Several months ago, Google launched a feature to show those logged into their Google Ads account a section in web search named “Your Google Ad Summary.” It seems Google is now expanding that section to let you edit some ads and apply some recommendations. Sujit Shukla spotted this for a Google Ads campaign he manages … Read more
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