Small review site lost 91% of its Google traffic to affiliate-focused SEO content

Small review site lost 91% of its Google traffic to affiliate-focused SEO content

HouseFresh, a small, independent product review website that called out Google after being consistently outranked by larger publishers – has lost 91% of its Google traffic following the March 2024 core update. In a new blog post, HouseFresh has virtually disappeared from Google Search results. Now what?, Gisele Navarro highlighted ongoing issues with Google’s product … Read more

May 2024 Google Webmaster Report: Core Update, Site Reputation Abuse, SEO, SGE, Local & More

May 2024 Google Webmaster Report: Core Update, Site Reputation Abuse, SEO, SGE, Local & More

In the past month, in Google-land, we have spoken a lot about the March 2024 core update, which ended 45 days later on April 19th, a week before Google notified us it was done. This core update was painful for many, especially those who were hit by the September helpful content update. But more is … Read more

116 Top Free SEO Tools

116 Top Free SEO Tools

Software makes the SEO world go round. From analyzing your website data to performing research, effective SEO relies on a series of tools to assist humans in decision-making. Paid subscription tools can be highly effective and usually come with support. But if you don’t have a large monthly budget, they might be out of the … Read more

7 Best AI SEO Tools to Boost Your Website’s Visibility » Rank Math

7 Best AI SEO Tools to Boost Your Website’s Visibility » Rank Math

Search engine optimization (SEO) is important for the success of any website or business. However, traditional SEO methods are time-consuming and involve tasks such as keyword research, creating SEO-friendly content, and implementing advanced techniques. Fortunately, with the rise of artificial intelligence (AI), you can now streamline the SEO process like never before with the help … Read more

Inclusive Marketing: Connecting With Diverse Audiences for SEO Success

Inclusive Marketing: Connecting With Diverse Audiences for SEO Success

Effective Search Engine Optimization (SEO) is all about maximizing your chances of landing on the front page when folks search for your product or service.  In the past, this meant you could take an aggressive approach to keyword marketing to rise through the ranks. While keywords haven’t gone away, SERP algorithms like Google … Read more

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