Google’s new Search spam policy around reputation abuse – or what SEOs have referred to as “parasite SEO” – will take effect “after May 5,” according to Google. May 5 is this Sunday. We knew this was coming. Google told us this change was coming in March, when Google announced multiple search enhancements, which also … Read more
Google is now testing AI overviews in the main Google Search results, even if you have not opted into the Google Search Generative Experience labs feature. Google said this is an experience on a “subset of queries, on a small percentage of search traffic in the U.S.,” a Google spokesperson told Search Engine Land. In … Read more
TikTok Search has started showing external links to Google results. App researcher Radu Oncescu shared a screenshot on X (formerly known as Twitter) after noticing the new feature, which is being tested in several different markets across the world: The test shows a Google Search box appearing midway down the social platform’s search results page, … Read more
TikTok is going to start serving ads in its search results for the first time. Brands will be able to get their campaigns up and running using a new feature on the TikTok Ads Manager program called the Search Ads Toggle. The tool leverages existing In-Feed Ad creatives to display adverts alongside organic search results … Read more
Lyft will start serving ads to customers on its app for the first time this week. Adverts will appear while consumers wait for their taxi, when they are matched with a driver, and for the duration of the journey. The company is also planning to roll out video ads on the app later this year … Read more
November 6, 2017 | Posted by Shay Harel It’s hard to believe another month has gone by. With a new month comes a new set of SERP news to sort through. The October SERP saw one of the year’s biggest SEO story-lines move onto the next chapter while Google’s recent revenue narrative continues … Read more
Meta is starting to issue refunds to advertisers impacted by a glitch last month that resulted in overspending and higher than usual CPAs. Why we care. Meta needs to make this right for all of its advertisers of all sizes. It’s good that the refunds are starting, but it’s been over a month and this … Read more
Has your list of followers on LinkedIn changed? If so, it’s because LinkedIn said it is now removing “hibernated” and “restricted” accounts from the connection and follower counts of all members and will continue to regularly do so heading forward. New Help documentation. LinkedIn has added new Restricted and hibernated account filtering Help documentation. It … Read more
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