What theories do we have so far on what Google changed with the May core update? This early into the rollout, all we can do is speculate however, as we’ll share at the end of this section, Google has given us very specific advice when it comes to recovering from core update hits. Several people … Read more
The Google March 2023 Broad Core update finished rolling out yesterday morning at about 10:30 am ET. It took 13 days to roll out, kicking off on March 15th at 10:30 am ET and completing on March 28th at 10:30 am ET. Please note that the website shows it started later in the day but … Read more
The Google March 2023 broad core update is now officially done rolling out. The update, which started rolling out March 15, took 13 days to complete. Why we care. Google algorithm updates are critical for all brands, businesses and organizations to be aware of because they can impact how your site performs in search results. … Read more
We are thrilled to announce a series of new features and improvements to our SEO tools suite. Our team has been hard at work and we can’t wait for you to see what’s in store. In this blog post, we’ll dive into the details of what’s new and how it will benefit you. Before we … Read more
Google updates come and go. And sometimes websites pay the price. When this happens, it can be tough when you’ve noticed a drop in rankings and traffic, but there’s nothing wrong with your site. Core algorithm updates are one such update where this can happen. Google’s advice? Do nothing. Google says if a core update … Read more
Google updated the Core Web Vitals report in Google Search Console on March 27, 2023. The update may have resulted in a change in the number of URLs in your Core Web Vitals report, the search company wrote. Google wrote, “You may see a change in the number of URLs in your Core Web Vitals … Read more
Was link quality a component of the update? Google has told us in the past that core updates are not related to demoting sites because of a spammy or paid link profile. Here is a quote from John Mueller in a Google help hangout: “In general, with the core updates, if you’re seeing changes there, … Read more
Google’s official algorithm updates often present unique opportunities. Knowing that Google has made an algorithmic change can present the chance to better understand the search ecosystem. (That’s not to minimize the stress that can come with an algorithm update.) Simply put, these moments can, at times, help to illuminate “what’s changed” for SEO. What is … Read more
December 2022 started with a series of updates from Google resulting in fluctuations in performance on the search engine result page on a global scale. Thankfully, we were able to leave all the negative energy in 2022 and start the new year with renewed performance. This January, we’ve seen December’s fluctuations turn into a steady … Read more
As the deadline for the Google Analytics 4 (GA4) update approaches, many organizations are faced with the decision of whether to switch to another analytics tool or upgrade to GA4 before the official sunset ****. The new iteration of Google Analytics will sunset Universal Analytics (UA) on June 30, 2023, meaning that after July 1, … Read more
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