Today at Google I/O, several advancements to Search were unveiled for the first time. Two of the most significant updates to Search include integrating a “Perspectives” feature and applying generative AI to enhance search results. These enhancements aim to reshape how users discover information and deepen their understanding of topics. Transformative Generative AI Screenshot from: … Read more
Want to be one of the first to play with the new Google Search generative experience, which was previewed today at Google I/O? Google has opened a waitlist where you can sign up. Where to sign up. You can sign up in the Google Search Labs at labs.google.com/search by joining the “Experiment with Search Labs.” … Read more
This week, IBM announced a new AI and data platform, Watsonx, at its annual Think conference. Watsonx is designed to help enterprises scale and accelerate the impact of the most advanced AI with trusted data. Watsonx will offer a studio, a data store, and a governance toolkit for building, tuning, and deploying foundation ****** and … Read more
With generative AI and the new AI search features, we are not only able to use some generative AI tools to create excellent content, but how searchers access information is on the verge of changing. This is causing some concern and fear within the SEO industry. Liraz Postan posted a poll on Twitter asking SEOs … Read more
What a busy week, we had Google confirm it is working on an all-new search engine that uses AI and Bard. There is no ETA for when that will go live, but in the coming months, we will see more minor updates to Google Search to embed AI throughout; this is code-named Magi. Google’s April … Read more
Remember a few weeks ago; I showed a test where Google Ads allowed some advertisers to use AI to generate ad copy for their search ads? Well, the Financial Times reported that Google held an internal presentation showing how Google plans to add generative AI in ads. This will reportedly be used in Performance Max … Read more
Google is set to integrate generative artificial intelligence into its advertising business in the coming months, joining other major tech companies in adopting the technology. The company plans to use AI to generate unique ads using materials provided by human marketers, based on an internal presentation for advertisers obtained by the Financial Times. The new … Read more
This week in search, we covered the new April 2023 reviews update that goes beyond just product reviews. We also covered the possible impact the Google March 2023 broad core update had on local search. Google’s John Mueller said they don’t launch algorithm updates and say they got everything wrong. Google released its web spam … Read more
Meta plans to monetize its proprietary generative AI technology by December, joining Google in exploring practical applications. The company has been investing in AI for over a decade and recently created a new generative AI team to focus on commercialization. Generative AI technology, which can instantly create sentences and graphics, has been commercialized by ChatGPT … Read more
The Wall Street Journal has an interview with Google’s CEO, Sundar Pichai, on AI, the future of search and all this Bard and AI stuff. In short how AI might impact the future of search. Glenn Gabe summed up much of the interview in several tweets, so I figured I would embed those. But in … Read more
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