3 tips to be a great data steward for agency clients

3 tips to be a great data steward for agency clients

Automation and AI have given us tools to reduce (often drastically) the time we spend on more tedious PPC tasks. That means as agency partners, we need to shift toward acting more as consultants for our clients. We must use our expertise to provide strategy and guidance that leads to business growth rather than hands-on-keys … Read more

23 Great Search Engines You Can Use Instead Of Google

23 Great Search Engines You Can Use Instead Of Google

For over two decades, Google has been the search engine that most people use for everyday searches, product research, and staying up to **** on the latest news. Because of this market dominance, Google has also been the main search engine of focus for SEO and marketing professionals. However, following the introduction of ChatGPT and … Read more

9 things to do when SEO is great but sales and leads are terrible

9 things to do when SEO is great but sales and leads are terrible

You’ve optimized your website for search. You’re getting lots of high-quality traffic. But despite the uptick in visitors, your sales and leads remain lackluster. It’s a frustrating situation. The good news? There are strategies you can implement to convert that traffic into paying customers. This article explores nine proven methods to help you turn SEO … Read more

NRF Recap: How Brands Can Create Great Experiences / Blogs / Perficient

NRF Recap: How Brands Can Create Great Experiences / Blogs / Perficient

Justin Racine, Principal of Unified Commerce recently attended the National Retail Federation’s (NRF) Big Show in New York City. Every year, NRF brings industry leaders and innovators together to dive into the latest trends and technologies shaping the future of retail. This year the show brought together more than 40,000 people and showcased insights from … Read more

The great SEO heist: The untold story

The great SEO heist: The untold story

It’s been a few months since the great SEO heist went viral online. You probably have heard all about it already. But what you need to learn is the untold story.  Because that changes everything. SEO robbery in broad daylight I’m not going over old ground here, but in case you missed it, here are … Read more

How to craft great page titles for SEO

How to craft great page titles for SEO

Writing great page titles and SEO titles is essential for anyone doing SEO. Why? Because the title tag can be the first thing a user sees in the search results. It’s also one of the most important factors that Google uses to determine a page’s topic. Well-written titles are essential to SEO! This article covers … Read more

Using AI to generate great SEO titles and meta descriptions

Using AI to generate great SEO titles and meta descriptions

In part, attracting visitors from the search results pages comes down to crafting irresistible titles and meta descriptions to entice users to click. However, it’s a challenging task to create these elements for every page manually. This is where the disruptive power of generative AI comes into play, revolutionizing your SEO strategy by automating the … Read more

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