What Is an FAQ Page? An FAQ page is a dedicated page on a website that answers frequently asked questions (FAQs) related to the business. Many businesses have FAQ pages to help site visitors understand their products and services. And solve common problems. For example, here’s Stella & Chewy’s FAQ page: It’s an effective FAQ … Read more
Being online and having a website might not be top-of-mind for many tradies, especially if you’re a sole trader. It’s something, however, that you can’t ignore! A well-designed website, especially one that’s mobile and SEO-optimised (even if you aren’t doing a targeted SEO campaign) is really important if you want your customers and new prospects … Read more
Automation and AI have given us tools to reduce (often drastically) the time we spend on more tedious PPC tasks. That means as agency partners, we need to shift toward acting more as consultants for our clients. We must use our expertise to provide strategy and guidance that leads to business growth rather than hands-on-keys … Read more
For over two decades, Google has been the search engine that most people use for everyday searches, product research, and staying up to **** on the latest news. Because of this market dominance, Google has also been the main search engine of focus for SEO and marketing professionals. However, following the introduction of ChatGPT and … Read more
You’ve optimized your website for search. You’re getting lots of high-quality traffic. But despite the uptick in visitors, your sales and leads remain lackluster. It’s a frustrating situation. The good news? There are strategies you can implement to convert that traffic into paying customers. This article explores nine proven methods to help you turn SEO … Read more
Justin Racine, Principal of Unified Commerce recently attended the National Retail Federation’s (NRF) Big Show in New York City. Every year, NRF brings industry leaders and innovators together to dive into the latest trends and technologies shaping the future of retail. This year the show brought together more than 40,000 people and showcased insights from … Read more
Most people know that using clickbait headlines to get people to visit your page is a pretty bad idea. People don’t like it, and search engines and social media platforms don’t either. But how do you craft an enticing SEO headline without using clickbait? And what even is the line between a catchy title and … Read more
It’s been a few months since the great SEO heist went viral online. You probably have heard all about it already. But what you need to learn is the untold story. Because that changes everything. SEO robbery in broad daylight I’m not going over old ground here, but in case you missed it, here are … Read more
Website menus are one of those things you take for granted — until you encounter a really bad one. In the ideal scenario, users get an instant overview of what a site has to offer, and they can reach all the important stuff with just one or two clicks. In the worst case, users end … Read more
Finding a great affiliate niche that’s both low competition and profitable can sometimes seem like finding a pot of gold at the end of the rainbow—but it’s not impossible if you know what you’re doing. In this article, I’ll show you three different methods that make it easier to find your perfect affiliate niche—and as … Read more
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