Over the years, Google has seemingly established a pattern in how it interacts with the web. The search engine provides structured data formats and tools that allow us to supply information to Google. Think: meta tags, schema markup, the disavow tool and more. Google then consumes and learns from this structured data deployed across the … Read more
In case you missed the latest podcast episode of Search Off the Record, Google’s Gary Ilyes stirred up some controversy when he made a comment about HTML structure not mattering much for SEO. He later clarified on Linkedin that “not mattering much” doesn’t mean “doesn’t matter at all.” Still, that didn’t stop any of the … Read more
Gary Illyes from Google said that the HTML structure for your web pages does not matter much for rankings. He said this on the latest Search Off The Record podcast, saying, “I know that some people like to think that HTML structure matters all so much for rankings, but in fact, it doesn’t matter that … Read more
Google’s Gary Illyes answered a question about site structure, explaining why a hierarchical site structure is good for SEO and when it’s okay to use a flat site structure. Gary offers a good reason why a hierarchical site structure is a good choice and why the flat site structure is okay for simple websites. Flat … Read more
In the world of websites and the internet, how your website is organized matters a lot for SEO. One key factor in SEO is the structure of your website. Regarding websites, one big decision is whether to use subdomains or subfolders. But choosing between subdomains vs. subfolders isn’t just a random decision. It can significantly … Read more
Search Term Manager | Pi Datametrics 28 Nov 2023|2 MIN READ Helping you set up to win – Pi’s new Search Term Manager makes it easier to apply meaningful structure to your data and find key insights, quickly. Overwhelming amounts of search terms? When you’re working with thousands and 10s of thousands of search terms … Read more
Have you ever wondered what makes some websites a joy to navigate while others leave you feeling lost? That’s because some sites are well-structured and improve the overall user experience. Creating a website is more than just putting together pages—crafting a seamless and intuitive experience for your visitors. A well-thought-out website structure improves user experience … Read more
SEO is a difficult task to do on your own. So having a team can make ranking on Google much easier. But how do you build an SEO team? Is it worth the investment? Where do you find the people you need? Today, we answer all these questions and more. Should you build your own SEO team? Is … Read more
Google has big AdSense news, which it says won’t result in a change to how much publishers get paid. Google said it is changing its AdSense revenue-share structure and will also pay per impression and not per click. But again, Google says this won’t change how publishers get paid. Google wrote, “Based on our tests, … Read more
The keyword mapping would be use the keywords towards the page(s) of the website. It is important for SEO because it allows search engines to interpret the content on your pages’ intent. And aligning the keywords with the right page makes it easier for the site to rank high on the search results. Benefits of … Read more
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