Any marketing specialist knows the basics of SEO by default. Therefore, a marketer understands the importance of meta description in terms of optimization. To refresh memory, the meta description is an HTML attribute that is written in a short form. The purpose of this attribute is to summarize what the page is about. It can be seen … Read more
Do you need help to get your website ranking higher in search engines? If so, then you need to start using AI writing tools. AI writing tools can help you populate your website with high-quality content, which is critical in getting your site to rank higher. In this blog post, we’ll show you how to … Read more
In a fascinating burst of synchronicity, I was halfway finished with this blog when the news hit about Google’s digital marketing certification course mentioning keyword density and word count. Sigh. This is one of my rant-filled blog posts. You’ve been warned. Are you confused by all the SEO writing course options out there? That makes … Read more
Are you tired of bidding on jobs, only to be told you’re “too expensive?” Are you having problems making ends meet, and “feast or famine” mode is burning you out? Yup, I hear you. Job sites like Upwork are an easy way to bid on multiple projects. BUT, there’s a downside… Prospects are often flooded … Read more
Let’s be real. We’ve all faced struggles writing. Whether you’re a copywriter, professional blogger, or small business owner crafting a mission statement, formal writing comes with its fair share of headaches. Grammar, spelling, search optimization, writer’s block. You may have experienced any or all of the above. I know I have. For your content to … Read more
We have written and optimized – for our own blog or other pages – thousands of articles and SEO friendly blog posts in the last 10 years. What better way to learn from past successes and mistakes? We’d like to share them with you, not just as a holiday gift, but mostly because sharing our … Read more
Today, your clients are online no matter what your business is. In fact, there are 4.66 billion active internet users globally out of the total world population of 7.83 billion. And what are these people doing on the internet? Reading or consuming content. Your task, therefore, is to communicate with them through various channels and … Read more
Strong writing skills are essential for effectively communicating your message and selling your ideas. In this article, you’ll learn the different types of business writing and how to use them to engage your audience. And you’ll get a free 22-point checklist to check your content before publishing. What Is Business Writing? Business writing is a … Read more
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