Google Says Fixing A Helpful Content Site Isn’t About Where Measuring Against The Previous Version

Google Says Fixing A Helpful Content Site Isn’t About Where Measuring Against The Previous Version

I’ll start by saying that was a hard title to write and I hope it makes sense. In short, Google’s John Mueller said on X, when it comes to fixing your site that was hit by the helpful content update, “it’s not relative to previously, it’s basically a re-evaluation of the whole site in the … Read more

Google: Overfocusing On Links Could Be A Waste Of Time

Google: Overfocusing On Links Could Be A Waste Of Time

Google’s John Mueller answered a question on Reddit about backlinks and suggested that overfocusing on links could be a waste of time, a statement that fits a pattern from Google over the past six months. Backlink Checkers Prioritize Their Crawls Differently The person asking the question wanted to know why backlink checkers show different backlinks … Read more

An In-Depth Look At Google Spam Policies Updates And What Changed

An In-Depth Look At Google Spam Policies Updates And What Changed

By now, you’ve likely seen the announcements about the March 2024 Core Update. This major update will roll out over the entire month and aims to reduce “unhelpful” content by 40%. Interestingly, Google also updated its spam policies to call out some new types of spam it targets. Let’s delve into what exactly changed in … Read more

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