The Role of Blockchain in Marketing: Transparency and Trust

The Role of Blockchain in Marketing: Transparency and Trust

Blockchain is best known for forming the basis of cryptocurrencies such as Bitcoin. But this technology is a revolutionary tool for a number of use cases outside of the cryptocurrency market. At its core, blockchain is what is known as a distributed ledger technology. This is a fancy way of saying that it enables record-keeping … Read more

Google Search Can Search For Your Blockchain Wallet Addresses (Bitcoin & More)

Google Search Can Search For Your Blockchain Wallet Addresses (Bitcoin & More)

You can now search Google for any of your wallet addresses across bitcoin and five new Ethereum Virtual Machine (EVM) networks. So you can look up your balances within those networks directly on Google Search. The available EVM networks include: Arbitrum Fantom Foundation Optimism Polygon Avalanche Rajan Patel, VP of Engineering … Read more

Google Clarifies Cryptocurrency Ads Policy For Blockchain Games With NFTs

Google Clarifies Cryptocurrency Ads Policy For Blockchain Games With NFTs

Google has clarified its cryptocurrency policy to clarify the scope and requirements for the advertisement of blockchain-based games involving NFTs. Google said advertisers offering NFT games that do not promote ********-related content may advertise those products and services starting September 15, 2023. Google first started to allow cryptocurrency ads a couple of years ago, as … Read more

Blockchain & Health Insurance Industry / Blogs / Perficient

Blockchain & Health Insurance Industry / Blogs / Perficient

A blockchain-based data model for health insurance could potentially help to improve the efficiency and security of the health insurance industry. It could be used to securely store and manage healthcare data and claims information. In such a model, each participant in the network, such as a patient, healthcare provider, or insurance company, would have … Read more

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