Blog / Technical SEO / 401 vs 403 Status Codes and Their SEO Consequences When accessing a website, you may stumble upon 401 or 403 HTTP response codes. They indicate that you are trying to access the site without the appropriate credentials. But what’s the actual difference between these two HTTP status codes? At first … Read more
Over the last year, distinguishing between human and AI-generated content has become a bit of a nightmare – sorry for all the teachers and professors out there! AI writing is revolutionising the content landscape, making it important to recognise the nuances that set it apart from human authors. This guide from our content marketing agency … Read more
Our corporate giving philosophy involves two main philanthropic pillars, advancing STEM education and improving the health and wellbeing of the community. At Perficient, we take pride in volunteering our time, resources, and skills to promote positive change. This year, Perficient’s Giving Employee Resource Group (ERG) collaborated with our community partner, Feeding America, to support Hunger … Read more
September is Hunger Action Month (HAM), a campaign founded by Perficient community partner Feeding America that seeks to spread awareness and fight food insecurity. This year, the Perficient Giving ERG hosted a friendly HAM competition challenging all global Perficient offices to make a difference by donating non-perishable food items to their local food shelters. Participating … Read more
At Perficient, we are committed to reducing the exclusion gap and we focus on generating greater accessibility for people with disabilities in our projects. This commitment is aligned with the WCAG (Web Content Accessibility Guidelines), and its goal is to analyze use cases from the perspectives of design, development, and quality to achieve inclusive implementations. … Read more
It’s all too easy to get caught in the web of metrics, algorithm updates, and new SERP features. But what if we’re chasing shadows? The real purpose and benefit of SEO isn’t just increasing pageviews or optimizing keywords – it’s about aligning with the true north of business goals and helping to achieve them through … Read more
At The HOTH, we offer many services for improving our client’s SEO through boosting online visibility. Content creation, guest posting, and link insertions are a few examples of how we improve SERP (search engine results pages) rankings for our clients. Yet, quite a bit of confusion surrounds two of our SEO offerings: article syndication and … Read more
Enterprise SEO—quite literally—refers to SEO that happens at an enterprise-sized company. Enterprise SEO produces unique challenges for SEOs and digital marketers to overcome for maximum impact. The slower decision-making processes at the enterprise level, organizational silos, historical enterprise SEO neglect, and a lack of understanding from stakeholders on the importance of SEO can dismantle even … Read more
April 10, 2019 | Posted by Mordy Oberstein If there’s one shortcoming within the sphere of SEO it’s the industry’s inability to at times effectively educate. Don’t get me wrong, the SEO industry is filled with wonderful “educators” and does a great job of sharing knowledge! That said, there are times when I … Read more
What do craft beer, food delivery and B2B buyers have in common? A call for more personalization because of younger, more digitally native buyers. These themes are explored in episode one of The MarTech Podcast: Data Makes the Difference series. Sponsored by: Kim Davis, editorial director at MarTech and Chris Garza, regional vice president, field … Read more
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