Video: Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More

Video: Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More

For the original iTunes version, click here. Google may have had two search ranking algorithm updates, one around May 9th and one around May 3rd. Google began its site reputation abuse policy enforcement this week with manual actions, and it is not about linking. Google said sites may recover from the helpful content update. … Read more

Video: Google March Core Update Done, HCU Recoveries, Site Reputation Abuse & AI Topics

Video: Google March Core Update Done, HCU Recoveries, Site Reputation Abuse & AI Topics

This week, we covered how the Google March 2024 core update finished back on April 19th, and Google forgot to tell us. I also posted the May 2024 Google webmaster report. Google said it’s still possible for sites to recover from the helpful content update. Tuta complained to EU regulators that it was hit by … Read more

Dear Google. Please do more to help the website owners impacted by HCU and March Core. – Marie Haynes

Dear Google. Please do more to help the website owners impacted by HCU and March Core. – Marie Haynes

Dear Google. If you are reading this, I’d ask that you do more to help the business owners who have been impacted by the March Core Update and September helpful content updates to understand what is happening or what direction to take. I know so many good, hardworking people who are struggling immensely right now … Read more

Analyzing the long-term impact of Google’s reviews updates and what that could mean for sites impacted by the helpful content update (HCU)

Analyzing the long-term impact of Google’s reviews updates and what that could mean for sites impacted by the helpful content update (HCU)

Google rolled out the November 2023 reviews update on November 8, 2023 and announced it is moving to more of a continuous rollout (so the November update will probably be the last reviews update announced). That’s unless significant changes to the system are implemented (like expanding to additional languages or other major changes implemented). As … Read more

Google’s Helpful Content Update (HCU) and the danger of low-quality AI user-generated content

Google’s Helpful Content Update (HCU) and the danger of low-quality AI user-generated content

Including tips and recommendations for helping site owners navigate the AI UGC triple (detection, volume, and pace of lower-quality AI user-generated content.) The term “low-quality AI user-generated content” is a mouthful, but it’s an important topic for site owners that allow UGC to be published on their sites. And I have come across several tough … Read more

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