What Are Advertising Features in Google Analytics? Analytics advertising features were a set of optional features in Google’s now-discontinued Universal Analytics (UA) platform. They offered access to useful data you could use to understand and improve the results of paid advertising campaigns. Advertising features in Google Analytics UA allowed you to: Create remarketing audiences based … Read more
This post was sponsored by Directive Consulting. The opinions expressed in this article are the sponsor’s own. At a standstill about how to best market your new tool? Wishing you could accurately know which ads will return the highest qualified conversion rates? Does reaching out to businesses often end in learning that they’re not a … Read more
Blog / Content / How to Craft a Content Strategy That Actually Works Content is a powerful marketing tool that helps you connect with potential and current customers throughout their journey on your site. It can push you to the top of search results, gain user trust, and guide leads as they move down the … Read more
This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. We’ve all experienced websites that take forever to load. It’s not a great first impression! A fast website can help you get more traffic and encourage your visitors to explore more of what you offer. (Check how fast your … Read more
Your SEO headline is crucial for standing out in search and generating clicks to your site. Writing great headlines can help you generate more traffic—a lot more. In this guide, you’ll learn what turns a good headline into a great headline and how to write them in just six steps. Plus, get a set of … Read more
Do you struggle to come up with new content ideas? If so, you’re not alone. Finding fresh, engaging, and original content ideas is one of the biggest challenges faced by newcomers in the online business world. Trust me, we’ve all been there, staring at that blank screen, waiting for the muse to strike… only to … Read more
Advancements in technology and rapidly changing consumer behaviors have made it more challenging than ever to navigate local search marketing. Standing out in increasingly competitive search results and reaching your target audience across the many platforms they use can be an uphill battle. But fear not – AI is emerging as a powerful tool that can take … Read more
July 12, 2016 | Posted by Rank Ranger We are proud to announce the release of Rank Ranger’s Keyword Finder that’s powered by a data set of half a billion keywords. Keyword Finder is a robust keyword research tool for SEO and marketing professionals. Its power lies in its huge data set and … Read more
April 10, 2017 | Posted by Shay Harel Beware of the Ides of March! First and foremost, thank you Google for me letting begin an SEO news blog post with Shakespeare! That being said, for sites that harbored low quality content, March 15th was something to be wary of. Due to a powerful … Read more
![5 Powerful Ways Marketers Are Using AI To Boost SEO & Content Marketing [+Tools]](https://www.searchenginejournal.com/wp-content/uploads/2023/06/featured-image-6481ffdd12dd0-sej.jpg)
When you compare what customers say they want to what your business offers – you might find a mismatch between the words you use to market your business versus the terms your customers use. AI tools, such as Conversation Intelligence, can help you: Accurately discover useable, hyper-relevant key terms and phrases from conversations. Quickly summarize … Read more
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