Reading Time: 8 minutes Just a few weeks ago (Sept 14-28), Google rolled out its helpful content update, triggering shifts in website rankings. This new helpful content update impacts the whole site. Thousands of publishers witnessed traffic drops ranging from 10% to a staggering 70%. However, Google claims that its update aims to distinguish between … Read more
Reading Time: 5 minutes Google has finished implementing its August 2023 Broad Core Update, its second core update of the year. The tech giant started the rollout on August 22, 1:30 p.m. ET, and finished it in 16 days on September 7, 4:03 p.m. ET. The global update affects all regions, languages, and content types. … Read more
Reading Time: 4 minutes In today’s digital age, online reviews play a pivotal role in shaping consumer decisions. Many businesses value these reviews and often seek genuine feedback from their customers. However, there’s a darker side to this practice, one that involves scams and fraudulent activities. At Vizion Interactive (Vizion.com), we take our reputation seriously … Read more
Reading Time: 27 minutes Ecommerce SEO entails understanding how people search for your products and then optimizing pages to rank for those terms. Given such massive competition in search, you must offer the best user experience possible. That’s why you’ll have to look into your website’s technical elements to avert errors that could hurt search … Read more
Reading Time: 15 minutes Meta titles, descriptions, alt text, anchor text, images, videos, HTML…the list of things to tweak and include on your website seems never-ending, doesn’t it? When it comes to ecommerce, no matter how good your product is, how positive the reviews are, and how much you invest in marketing, there’s a catch. … Read more
Reading Time: 6 minutes Recently, Google introduced three new measurements that they’ll be using to gauge how your website stacks up against your competitors, they’re named Core Web Vitals. If your website has low scores, then most likely there are issues with your website that you need to address. Fixing them will not only help … Read more
Reading Time: 3 minutes During the Semrush webinar on June 2nd, I provided some tips on how to identify unused CSS and JavaScript using Chrome’s developer tools. In case you missed it, check it out here. I thought I’d elaborate a little more on this topic, since it almost always comes up when reviewing site … Read more
Reading Time: 7 minutes 9 ideas for what’s next, after achieving top search engine rankings. So, you’ve achieved SEO Zen. The website is ranking for all of the top keywords that you’ve been targeting. Perhaps it’s taken months or even years to get to this point. Sure, you may not be ranking #1 for every … Read more
Are you a “Proactive SEO” or a “Reactive SEO”? Perhaps the best approach is a healthy portion of both. Being proactive in SEO means that you are building a web presence towards what you know should be there. You’re planning for not just the here and now, but for years into the future. You’ve conducted … Read more
For a few years now, Google has made their own editorial decisions regarding how they represent sites in their results. They have been rewriting titles in their results and even including sites that have been blocked from indexing. Google’s example site for this was a Department of Transportation site that may have accidentally been blocked … Read more
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