Meta advertisers can now measure conversions that occur within one day of a video ad play. The introduction of the Engaged-view attribution setting addresses a video trend where viewers prefer to complete their session before taking action on a video ad, minimizing disruptions to their viewing experience. Meta has said it introduced this setting to … Read more
LinkedIn is simplifying action tracking with a new tool called Website Actions. This new data layer enables B2B marketers using LinkedIn’s Insight Tag to set new conversions, build retargeting audiences and measure campaign impact without the need for additional tracking codes on your website. Why we care. It’s now easier to track and attribute website … Read more
Google launched substantial updates to asset management and creation for Responsive Search Ads (RSAs), including: The ability to display a single headline. Associate up to three headlines and two descriptions at campaign level. Implement account-level automated assets. Google utilizes AI technology to predict which of the above capabilities could enhance your campaign performance, determining the … Read more
We have all seen Google Search become more e-commerce and shopping-heavy. Well, now we are seeing Google testing a specialized menu just for shopping features in the search results. This menu is added to the shopping search results, when you click on it you are presented with links to these sub-areas: Shopping home Orders … Read more
If you’re an Ahrefs user, you can combine our data with ChatGPT to improve your SEO. Here are some of the best use cases. 1. Fill missing subtopics in existing content If a page is outranking you, it could be because it covers important subtopics searchers want to see (while you don’t). Here’s how to find these subtopics: … Read more
Google investigating indexing delays affecting some sites since Monday *****, working to identify and resolve root cause. Google confirmed an indexing issue affecting some websites. The issue started around 11:30pm ET Monday *****. Google is investigating the root cause and working to fix it. Source link : Searchenginejournal.com
Google Business Profiles now lets you add products to your business profiles and merchant centers section using a barcode scanner; Google will even mail you a free barcode scanner. This allows you to showcase in-store products on Google Search & Maps in a more efficient way. Claudia Tomina spotted this recently and posted about it … Read more
You can now generate images for free using Google Bard. The new capability is available in English, in most countries, Google announced today. Why we care. AI image generation tools have taken giant leaps forward in the past year, with Midjourney leading the way and other solid options like DALL-E and Bing Chat/Copilot. Now you … Read more
Google’s John Mueller said that you don’t need to worry about those spammy emails you get asking to buy or trade links based on a certain DA or other link score. Instead, just report them as spam in your email box and move on with your day. There is no need to report them to … Read more
Not only is Google having indexing issues this morning, but Google has been having issues with showing recipes in the carousel and images of recipes in search over the past several weeks. Google is finally responding to some of those concerns, but there is no estimated time for a fix. The issue seems two fold: … Read more
421
229
714
826
543