Meta tags are important in SEO, as they help to increase the visibility of the website. They’re snippets of code added to your page’s header, communicating the necessary information about the page in a language that search engines like Google can understand. However, meta tags are frequently overlooked in favor of other SEO strategies despite … Read more
As a website owner, tracking pageviews in Google Analytics 4 is probably high on your list of priorities. You’ve put a lot of effort into building your website and optimizing it for a great user experience. And pageviews data allows you to measure the success of your efforts and find areas for improvement. In this … Read more
Ready to run paid social media advertising campaigns that generate results? In this article, we share paid social media examples, explain the benefits of these campaigns, and show you a simple step-by-step guide to creating your own paid social strategy. What Is Paid Social? Paid social uses social media channels to display advertising content to … Read more
Do you have a multilingual website and want to ensure the right language version reaches the right audience? Hreflang tags are your international heroes! Think of them as tiny interpreters living inside your website code, whispering to Google exactly which language version to show each visitor. With hreflang tags, you can tell Google, “This page … Read more
What Is a Referring Domain? A referring domain is any website that links back to your website. Hence the name of those kinds of links: backlinks. The website linking to yours is the referring domain. The individual link (or links) the website uses to link to you are the backlinks. People often get referring domains … Read more
What Is an <a> Tag in HTML? An HTML <a> tag is a piece of code for adding links from one web resource to another. It is also known as an anchor tag or anchor element. An <a> tag looks like this: <a href=”https://www.semrush.com”>Our homepage</a> Resources that <a> tags can link to include webpages, email addresses, images, … Read more
Pay-per-click (PPC) campaigns deliver quick and easily measurable results. But how do you put together a PPC campaign? And where can you run those ads? You’re about to find out But let’s start with the basics. This guide is easier to follow along with if you have a Semrush account. And you can register for free … Read more
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
Ready to learn JavaScript quickly? If yes, then you need this JavaScript cheat sheet. It covers the basics of JavaScript in a clear, concise, and beginner-friendly way. Use it as a reference or a guide to improve your JavaScript skills. Let’s dive in. What Is JavaScript? JavaScript (JS) is a programming language primarily used for … Read more
This is the complete guide to SEO for beginners. We’ve made it easy to understand the SEO basics. And start building a strategy that boosts your website traffic. What Is SEO? SEO (search engine optimization) is the process of improving the performance, experience, and authority of your website so it can gain better visibility in search … Read more
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