Google is trialing a new local search box called Nearby Events and Deals. The new SERPs feature, which is only visible for local searches on mobile devices, displays Google Business Profile (GBP) posts promoting deals and events from nearby businesses. Why we care. This feature offers a chance for local businesses to boost conversions. To … Read more
Right before the New Year, the Google search results volatility spiked big time. I posted the Google webmaster report for January 2024 this week. I published a big list of feature requests for Google Search Console. Google Groups will stop posting Usenet content to combat spam, which may clear up some spam in Google Search. … Read more
I asked the search community to let me know what features they would like to see within Google Search Console that they do not have yet. I received well over a hundred responses, so I figured I’d highlight and summarize them in a blog post here – Google, are you listening? The list is about … Read more
Google added a new search feature to its Search Labs named Notes a few weeks ago and Google is already pushing its use by emailing those who created notes some statistics about how many people viewed the notes they added on specific search results. Glenn Gabe shared the email he received from Google on his … Read more
Google will begin testing a new feature that restricts third-party cookies by default in the coming weeks. The Tracking Protection tool will be rolled out on January 4, 2024, to 1% of Chrome users globally. Why we care. Be aware that if your website depends on third-party cookies, this rollout might pose challenges. Take this … Read more
Microsoft Copilot, formerly known as Bing Chat, is currently testing a notebook feature and hopes to fully roll out that feature in a “few weeks.” This began testing when Microsoft announced a bunch of Copilot features and the Deep Search feature, a week ago. But now it seems to be fully “flighting,” meaning being tested … Read more
Google is rolling out a new search feature to let you follow topics. You can click on a follow button and Google will not only show you more of those topics in your Discover feed but also show you more of that topic in Google Search. To be clear, this is different from the follow … Read more
Google seems to be testing showing the Discussion and Forum feature within product listing search results. The Discussion and Forum is about a year or so old now but I’ve never seen it for products, that is until now. Khushal Bherwani posted about this on X saying he noticed this feature in the product overlay … Read more
Google announced a new search feature for shopping deals that is powered by Google’s Shopping Graph, a dataset of the entire world’s shopping information plus numerous updates to Chrome that makes it more shopping oriented. Google doesn’t call it a shopping portal but if a web portal is a webpage that aggregates information from across … Read more
Fresh from the latest experimentation and personalization conferences, it’s evident that while artificial intelligence (AI) is the top trend, personalization remains a pivotal factor in your website and native mobile app. Surprisingly, many companies still underutilize this powerful tool. They may experiment with geo-targeting and content tweaks but struggle to see the direct impact on … Read more
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