April 13, 2016 | Posted by Shay Harel The addition of LinkedIn to the available social analytics metrics that can be plotted on our Insight Graph provides the opportunity to trend and compare the effectiveness of social media marketing activities. In truth, LinkedIn has become a marketing giant of sorts, with over 400 … Read more
June 7, 2016 | Posted by Mordy Oberstein If you’re a Twitter marketer, then your ever-potent Replies Reach has likely garnered you excessive amounts of Favorites Gained, which has only been outdone by your Retweets Gained I’m sure. Our Twitter Analytics report is a powerful tool for monitoring your progress on the social … Read more
May 16, 2018 | Posted by Rank Ranger Going on the theory that more is better, we added a barrage of new metrics to help bolster your Yext integration data reporting. In fact. we’ve added more than a dozen new metrics covering data from Facebook to Instagram to Yelp to Yext. Of course, … Read more
Google has added six new dimensions and metrics in the new Google Analytics 4 audience builder. These metrics should help you track your website metrics and goals in more detail using the audience builder tool. New metrics and dimensions. The five new dimensions added to the audience builder in Google Analytics 4 include: Country Manual … Read more
Blog / Digital Marketing / 15 digital marketing metrics used in SE Ranking To achieve positive results from your digital organic and advertising campaigns on Google, it is crucial to understand the needs of your customers and align them with your promo activities. Although gauging customer preferences can be difficult, tools like SE Ranking empower … Read more
July 7, 2020 | Posted by The In Search SEO Podcast You can keep up with the In Search SEO Podcast by subscribing on iTunes, by following the podcast on SoundCloud, or by subscribing to the In Search Newsletter! What SEO Metrics Matter to Your Clients? Steven Long joins … Read more
Google’s John Mueller said it is a “terrible idea” to disavow links based on metrics from a third-party tool. In fact, John is not a fan of disavowing links in most cases. When John was asked if one should disavow links based on those pages being under a certain score from a third-party tool, John … Read more
January 13, 2021 | Posted by Darrell Mordecai Important question. How many businesses have blogs and produce content? Now, this follow-up question might be a little disturbing… How many businesses actually track their content marketing success? There is no question that effective tracking is crucial. I mean, would you run paid ads without … Read more
Metrics are how you measure the performance of your digital marketing strategy – so, without the right metrics, you won’t know if the time and money you’re spending on your digital marketing campaigns are worth it! Here’s what your team should be tracking in 2023. #1 – Percentage of new visitors This metric helps answer … Read more
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