YouTube is expanding its audience retention analytics tools to offer creators deeper insights into viewer behavior. This expansion will see audience segments added to the audience retention report within YouTube Studio video analytics this week. Creators will be able to utilize this feature to compare viewer engagement among different audience groups, like new versus returning … Read more
Holding on to customers is a top priority for most businesses. And it’s much easier to do that when you truly understand what your customers want and expect from your business. Customer retention stats offer valuable insights into customer expectations, preferences, and behavior. They reveal the common factors that keep customers coming back and what … Read more
In todayʼs competitive agency marketplace, itʼs more difficult than ever to stand out from the crowd and retain clients. As AdWeek reports, it’s not uncommon for small-to-medium-sized firms to see upwards of 40% client turnover year over year. Too much client churn can be a death blow to your agency since it costs up to … Read more
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