Step 1: Demonstrate Each Element Of E-E-A-T First things first: how do you assert yourself as an authority on your chosen topic? If you are familiar with the concept of E-E-A-T, you won’t be surprised that it’s closely tied to topical authority. Working on one is the same as working on the other. And E-E-A-T … Read more
Q4 2023 was an all-out battlefield for maintaining search rankings on Google, as there were a total of six back-to-back algorithm updates. That’s not to mention Google’s AI-powered Search Generative Experience (SGE), which has been setting the SEO world on fire since its reveal in May of last year. It’s now 2024, and digital marketers … Read more
John Mueller posted an affirmation of a Redditor’s deconstruction of the commonly used SEO phrase Topical Authority, which demystified what topical authority for SEO is really about. Reddit Discussion On Topical Authority The discussion opened with a post by someone whose boss told them they didn’t understand the concept of topical authority. They posted: “My … Read more
Looking for innovative tools to enhance your content marketing strategy? AlsoAsked is definitely worth considering. This AlsoAsked review examines the features and benefits of AlsoAsked and shows why this is a fantastic tool for understanding what your audience wants to know. AlsoAsked dives deep into the questions your target audience is asking, giving you valuable … Read more
What Is Topical Authority? Topical authority refers to a website’s expertise and credibility on a particular subject. It’s the trust you build by consistently creating high-quality content around a subject close to your business. For example, Semrush is a leading voice on SEO and content marketing. We’ve spent years building topical authority in these areas. … Read more
Here’s a straightforward answer. Yes, internal links CAN help build topical authority for your website. Internal linking is a very important aspect of SEO (Search Engine Optimization) that helps build topical authority on your website. Here’s what you need to know, and how to use them strategically: What is Internal Linking and Topical Authority? Internal … Read more
Whether you’re working on a brand new website, or building your existing site’s organic presence, it’s important to showcase your topical authority to both Google and your audience. They want to see that the information you provide, or the products that you sell, are of great quality and are coming from a credible source. That’s … Read more
December 1, 2021 | Posted by Darrell Mordecai There is a basic semantic SEO strategy that can help your site gain massive traffic. That strategy is called topical authority. This SEO paradigm shift is a result of search engines attempting to understand the meaning of search queries to bring the best results for … Read more
December 22, 2021 | Posted by Darrell Mordecai As Google and other search engines progress, SEO is constantly evolving. One of the biggest evolutions is semantic SEO. Semantic SEO is a branch of SEO that seems to have flown under the radar for many. What’s interesting is that semantic search is here to … Read more
Being involved in one of the more technical niches of digital marketing, SEOs are drawn to what we can measure – traffic, ROI, and keyword rankings are just a few examples. We like a clear, concise strategy, and we consistently test outcomes to prove or disprove our hypotheses. Most importantly, we challenge ourselves to measure … Read more
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