Artificial intelligence (AI) is changing how we approach marketing and advertising. By harnessing machine learning and ******, AI allows computers to analyze data, make informed decisions, and execute tasks that traditionally require human intelligence. So where does that leave you, the human marketer? Our Think Big with AI report revealed that 67% of businesses already … Read more
As more states legalize marijuana use, dispensaries have become like pop-up shops. Between 2019 and 2023, over 12,572 dispensaries opened. To give context, there were only 5,142 in 2022. That’s a lot of growth and fierce competition, and a lot of it is happening in your backyard. This is why local SEO is a pivotal … Read more
The last year has seen loads of exciting developments when it comes to AI. With all these developments, we’ve seen new tools powered by AI pop up left and right. Tools that can help with loads of different things. From writing to keyword research to fact-checking, AI seems to be at home in all markets. … Read more
The use of voice search has been on the rise in recent years. With the advancements in technology and the increasing popularity of smart devices, more and more people are using their voices to search for information online. In fact, more than 50% of adults worldwide use it daily. This shift towards voice search also … Read more
Connected TV already offers B2B marketers an assortment of features that linear TV never did, like precise targeting and measurable results. But as we look into 2024, we see numerous enhancements on the horizon that will bring beneficial new features to this powerful ad channel that B2B marketers won’t want to miss. If you thought … Read more
We’re excited to share WordPress VIP’s 2023 Content Marketing Tech Report. This in-depth research of over 1,500 marketing professionals reveals key insights into how top brands are leveraging martech tools and AI to drive business growth through content. This report is essential reading for anyone looking to maximize their content marketing results. Download your copy … Read more
Have you ever wondered what’s cooking behind the scenes when you type a search query into Google and magically get a list of relevant websites? Or how some websites manage to sneak to the very top of that list?🧐 Well, get ready to embark on a journey that uncovers the magic portion behind these wonders … Read more
AI is helping PPC managers focus more on strategic initiatives, such as campaign inputs and back-end management, rather than manual operations. Increased efficiency and effectiveness? This evolution is exciting! AI will play an increasingly important role in daily operations as PPC evolves. Here’s a closer look at how AI will impact the daily activities of … Read more
This isn’t another run-of-the-mill roundup of the “best” SEO podcasts out there. I polled Twitter, then trawled through the recommendations to find quality ones that are still producing regular episodes. From broader discussions on SEO to more technical deep dives, these 15 podcasts are ideal for every kind of marketer. So listen closely, and vote … Read more
ChatGPT is one of the hottest technologies to ever hit the SEO industry. This groundbreaking conversational AI is not just another chatbot. It represents a paradigm shift in the industry – an evolution in how we approach optimization – with technology-driven understanding and adaptability. While ChatGPT reshaped how we approach SEO, its real magic lies … Read more
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