career

What Is Ghostwriting? Definition + How to Make a Career Out of It

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What Is Ghostwriting? Definition + How to Make a Career Out of It

Many brands, companies, and public figures employ ghostwriters to create content. This practice is also common among book authors and publishers. But what is a ghostwriter? In this article, we define ghostwriting and outline its pros and cons. We’ll also explore how to choose it as a career, plus tips and tools to make you … Read more

Navigating The SEO Career Landscape: Degrees, Myths, And Realities

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Navigating The SEO Career Landscape: Degrees, Myths, And Realities

In the dynamic realm of search engine optimization (SEO), my career spans nearly two decades, starting in 2004 when I started working for an agency and just two years later moved to in-house SEO for a large company. Since then, I’ve held various in-house SEO roles at esteemed organizations, including Classmates.com, Concur, Smartsheet, ADP (usedcars.com), … Read more

How to Launch a Lucrative Career as an SEO Freelancer — Serpstat Blog

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How to Launch a Lucrative Career as an SEO Freelancer — Serpstat Blog

Liam Carnahan Maybe you’re already a pro when it comes to SEO, but you’re tired of working in agencies and long for more control over your client base and free time.  Maybe you are already freelancing and looking for new services to offer to increase your revenue.  Either way, you’ve come to the right place. … Read more

8 Ways To Future Proof Your SEO Career In A Fast-Changing Industry

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8 Ways To Future Proof Your SEO Career In A Fast-Changing Industry

“SEO is dead!” We hear again, for what seems like the 20th time this year. “No one is using Google anymore, they’re all using TikTok for searches!” “Generative AI in the SERPs is going to steal all our clicks!” “It’s impossible to prove the worth of SEO in today’s cookie-less world!” There’s a lot of … Read more

Katie Griffith Shares Her Career Journey and Bright Paths Experience at Perficient / Blogs / Perficient

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Katie Griffith Shares Her Career Journey and Bright Paths Experience at Perficient / Blogs / Perficient

Perficient is committed to advancing STEM education, improving the health and well-being of others, and making a difference in the community. Through our Bright Paths Program, in partnership with Strayer University’s Hackbright Academy and DevMountain, we’re providing relevant learning experiences that prepare students for the tech workforce. The fully funded 16-week custom coding bootcamp offers … Read more

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