Microsoft is launching two new automated bid strategies to help “advertisers reach their target audience with minimal effort”: Maximize conversion: Advertisers can use this feature to maximize conversions as much as possible, given the budget. Target CPA: Advertisers can use this feature to maximize conversions as much as possible, given the CPA target and the … Read more
This week, we continue to track the Google August 2023 core update, where we saw volatility last weekend and mid-week. Google Search Generative Experience gained links, expanded to India and Japan, added listen features, and shared some early feedback. Google said core updates do not impact the autocomplete search suggestions. Google Search Console added News … Read more
Expanding your business internationally is a strategic move with tremendous potential. But to succeed, it’s crucial to speak the language of your target audience. Over 70% of consumers are more likely to choose a product if it’s in a language they understand. That’s why preparing your website for localization and translation is key. By adapting … Read more
January 27, 2016 | Posted by Darren Goldstein This week we’ve added rank tracking support for three more Asian search engines: Haosou and Sogou in China join our Google, Google Maps, and Baidu rank tracking for the Chinese market. Coc Coc in Vietnam increases our Google, Google Maps, and Bing … Read more
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