Google announced some executive changes last ***** with Liz Reid being named the new head of Google Search. Pandu Nayak stepped down as the lead of search quality and ranking. Cathy Edwards stepped down as the lead Google Apps, Google News, Google Discover and other ecosystem efforts. Finally, Cheenu Venkatachary has stepped up to lead … Read more
Google’s John Mueller said that if your website is www.domain.com and then you decide to canonicalize it to the non-www, so it goes to domain.com from www.domain.com – that change would not have a big impact on your rankings. He wrote on Reddit, “This won’t cause problems with search visibility / rankings / indexing: when … Read more
Google’s John Mueller answered a question on Reddit about what to do about an increase in spammy backlinks that are perceived as having a negative impact on rankings. Mueller’s answer showed what publishers should focus on. Noticing Spammy Backlinks The person asking the question said that they had noticed an increase in spammy backlinks and … Read more
What Is the Google Local Pack? The Google local pack is a featured result in Google search that appears when a user makes a location-based search. Typically, Google’s local pack shows a map of business locations and three prominent business listings. Along with essential details for each business like the name, address, phone number, and … Read more
Blog / SEO Strategy / Your Step-By-Step Guide to Conducting a Bulk Domain Analysis With SE Ranking’s API Analyzing thousands of domains for SEO insights can be tiresome. It often requires significant time and resources, but you can use API technology to make the process of conducting bulk domain checks more accessible and efficient. This … Read more
Here are 16 SEO techniques for building an effective SEO strategy. 1. Emulate Top-Performing Pages Don’t guess what content will perform best. Instead, use the SEO tactic of researching your competitors’ best-performing pages. To find what’s already working for them and create something better or similar. Head to Semrush’s Organic Research tool. Enter a competitor’s URL … Read more
Google’s John Mueller said on Reddit that you won’t get your Google search rankings back by simply disavowing toxic links from a Semrush report. He wrote, “You’re not going to get your rankings back by following Semrush’s report or by disavowing those links.” This was in response to a question posted that read: So the … Read more
If you don’t think your Google rank is important, think again. Moving your content from the 10th page of Google to the first page can increase your click-through rate tenfold. However, without regularly checking your Google rankings, you’ll be in the dark about where to concentrate your efforts for boosting clicks and expanding your organic … Read more
Although it’s still in beta testing, Google’s Search Generative Experience is reliably integrating a variety of high-quality images and other media into its AI-generated results — which means it’s time to prioritize your website’s SEO image optimization. In today’s guide, we’ll share some of the most important image SEO best practices we’re implementing for our … Read more
Measuring and reporting on the success of local SEO efforts is crucial for improving your strategy. While the main goal is typically increased leads and revenue, tracking incremental progress through rankings, traffic, and conversions also matters. This article provides tips on how to set up and use data from rank tracking tools, website analytics and … Read more
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