January 25, 2023, the day that Yandex—Russia’s search engine—was hacked. Its complete source code was leaked online. And, it may not be the first time we’ve seen ******* happen in this industry, but it is one of the most intriguing, groundbreaking events in years. But Yandex isn’t Google, so why should we care? Here’s why … Read more
“A picture is worth a thousand words.” You must have heard this phrase a thousand times before. I can bet! When you are building your website, you add images to make it look good, make it appealing and memorable for your visitors, and support what you are trying to convey, more beautifully. What if we … Read more
February 28, 2023 | Posted by The In Search SEO Podcast Are you a little bit too focused on bringing in new SEO clients when it could be much easier to grow your existing accounts? That’s what we’re going to discuss today with a lady who specializes in business growth and internal team … Read more
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Imagine this… You decide to add a new ongoing project to your content marketing plate every quarter. In the first quarter, you’d start podcasting. After that, you’d start writing in-depth guides and asking influencers to promote your content. By the third quarter, you’d create monthly webinars. And on and on. Sounds easy, right? You’re creating … Read more
Want to craft bulletproof SEO content strategies? Learn to identify the type of data you need and the best tool to source it with this in-depth tool review. Every SEO needs a fully stocked arsenal of tools to support day-to-day workflows. Just as technical SEO tools help us to identify critical areas for technical optimizations, content tools … Read more
I cannot tell you how often I have been called to do SEO on a recently redesigned website. It’s a lot. Like, A LOT a lot. Companies are in a panic because they just lost a ton of traffic to their website, and they are now trying to figure out how to fix things. The … Read more
Soundtrack I had a conversation with my mum a while ago about the new DALL-E ‘thing’ that came out. My mum’s an artist and a writer– not a technophobe or a luddite by any means, but not a developer either. I’m not sure if I imagined the concern in her voice or not, but the … Read more
Tech SEO fans and anyone passionate about the SEO industry, this episode is for you! My guest for this episode is Jori Ford! Jori Ford is currently Chief Marketing Officer at FoodBoss, which is a food delivery search comparison engine. Prior to that, she was Sr. Director of SEO and Content at G2 among many … Read more
This article gives you seven Semantic SEO strategies for getting higher rankings and boosting your visibility in organic search. Semantic SEO is about writing content around topics, rather than individual keywords. But to fully understand what semantic SEO is, first we need to understand semantic search. What Is Semantic Search? Semantic search is an approach … Read more
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