My guest today Olga Zarr audited over 100 sites in a two-year period – and from that compiled a massive list of 99+ tech SEO mistakes. On today’s episode, we talk through some of the worst of the worst tech SEO mistakes you should avoid. And, answer some tech SEO questions from Twitter. Listen … Read more
So, you’re wondering why SEO does not work for you and your website, right? Haven’t you heard?! SEO is dead! Dead from all the bad jokes about it. Of course, SEO isn’t actually dead, but there are a few reasons why SEO might not be working for you and your site. We’ve gathered 14 … Read more
Having your site rank on Google’s first search engine results page (SERP) is a major SEO feat, but it doesn’t come easy. There are 30 trillion web pages in Google’s index and only ten spots on Google’s first page. The fight to capture the 91.5% of traffic that goes to the top ten is fierce. … Read more
Every year, search engine ranking factors update alongside Google’s advances and algorithm updates. Given the complex nature of SEO, this means that SEO-focused agencies (like RankPay) need to stay nimble and be ready to adjust. In fact, this is pretty fundamental to our ability to deliver consistent results. One of the biggest SEO challenges marketers … Read more
Ever since ChatGPT rolled out it’s interactive chatbot, people across the technology sector and society at large has talked heavily about how it will disrupt entire industries. Within the SEO industry special attention has been given to its ability to create content on the fly with impressive quality. While this does seem to be the … Read more
Blog / Digital Marketing / How to generate SEO leads Marketing agencies, especially ones that offer SEO services, frequently have trouble pulling in new clients. The challenge lies in capturing valuable prospects in a highly competitive market, which means agencies need to create and implement a robust SEO lead generation strategy. Unfortunately, many businesses in … Read more
Working with new clients for the first time can be overwhelming. Getting all the essential information to start working on growing their business through SEO is one thing. Doing it in a way that shows you’re a seasoned professional is another. After working with a number of SEO agencies and as a freelancer, I’ve found … Read more
Updated: March 21, 2023. Contemplating whether to hire an SEO expert to audit your website? Discover 24 compelling benefits of an SEO audit that you should consider. With over a decade of experience as an SEO auditor, I’m fortunate that clients now seek me out, already understanding the immense value of SEO audits. If you’ve … Read more
Back in 1909, when search was young, you only had one place you had to target to rank. Okay, it was more like 1997, and there were a couple of places you could optimize for (Ask Jeeves, anyone?), but the point is, it was simple. Not a lot to it. It certainly wasn’t as complex … Read more
To attract customers from certain geographic locations with organic search, you’ll need to start implementing SEO for multiple locations. But how exactly can you do this? Let’s get started. Multiple location SEO (MLS) is the process of optimizing your business’s organic search presence for multiple geographic locations. It may sound complicated, but it’s similar to regular … Read more
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