How to Create a Multilingual Website: 7 SEO Language Tips — Serpstat Blog

How to Create a Multilingual Website: 7 SEO Language Tips — Serpstat Blog

67 SEO – 16 min read – January 9, 2024 Bohdan DovhaliukBlog Editor at Serpstat Do you want to enter multilingual markets or improve your position there? Then, we recommend using the secrets of SEO language to achieve these goals. Traditional SEO approaches may not be enough to successfully promote your website to an audience … Read more

Google to update AdMob & AdSense Program Policies

Google to update AdMob & AdSense Program Policies

Google will introduce a new Sensitive Events policy into the AdMob & AdSense Program Policies on February 9. Why we care. Without Google’s permission, non-compliance with policies may result in the disabling of ads serving on your site as well as the deactivation of your AdSense account. What is a Sensitive Event? A Sensitive Event … Read more

Instacart rolls out off-platform Google Shopping ads for CPG partners

Instacart rolls out off-platform Google Shopping ads for CPG partners

Instacart’s consumer packaged goods (CPG) advertising partners now have access to Google Shopping ads. Leveraging Instacart’s first-party data, marketers can use these ads to connect with high-intent consumers searching on Google and deliver their products in as little as an hour for an enhanced user experience. Why we care. This is an opportunity for advertisers … Read more

Google’s John Mueller Offers Help With Spammy Foreign Language ****

Google’s John Mueller Offers Help With Spammy Foreign Language ****

Google Search Advocate John Mueller recently responded to a post on Reddit from a website owner experiencing a significant increase in indexed foreign language pages. The website owner reported that over 20,000 pages in Japanese and Chinese suddenly appeared on their site, which they didn’t create or intend to host. They asked the Reddit community … Read more

Googlebot crawl rate tool is now gone

Googlebot crawl rate tool is now gone

As expected, Google removed the crawl rate setting tool within Google Search Console. Last November, Google told us they would deprecate the crawl rate limiter legacy tool within Google Search Console on January 8, 2024. January 8th came and went and so did the crawl rate limiter with it. Google said this feature is no … Read more

6 tips to build PPC client relationships

6 tips to build PPC client relationships

Running an effective PPC campaign for your client is one thing, but building a successful relationship with them can be a different ballpark. Problems will likely arise when there is a lack of relationship between you and your client – from a misunderstanding of expected results to frustrations over increasing CPCs and confusion on how … Read more

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