Day: January 5, 2024
Daily Search Forum Recap: January 5, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. YouTube may have seen a drop in visibility in Google News. OpenAI is going to open the GPT store next week. ChatGPT’s browse with Bing searches Bing … Read more
A crash course of Next.js: Caching, Authentication and Going Live tasks (part 4) / Blogs / Perficient
This series is my Next.js study resume, and despite it’s keen to a vanilla Next.js, all the features are applicable with Sitecore SDK. It is similar to the guide I recently wrote about GraphQL and aims to reduce the learning curve for those switching to it from other tech stacks. In part 1 we covered some … Read more
SEO News for December 2023
Blog / SEO Industry News / December 2023 SEO News Delivering the best possible results for your clients goes well beyond following the basic accepted SEO practices. To hold onto your expertise, you also need to keep up with the latest trends and updates happening in the SEO world. That’s why we launched our SEO … Read more
Best SEO Courses for 2024 (Free & Paid)
Looking to improve your SEO knowledge? I’ve reviewed free and paid courses, general and niche ones. No matter what industry or SEO level you’re currently at, there’s a course for you. Here’s a run-down of why SEO matters and why you should train it (all the time) like you would any other skill. Introduction to … Read more
An Empty Cookie Jar: Google Phases Out Third-Party Cookies
On January 4th, 2024, Google disabled the tracking data from third-party cookies for 1% of Chrome users – which is part of a greater plan to phase out tracking cookies completely by Q3 2024. These aren’t the type of cookies that your grandma makes, either. Despite the innocent-sounding name, third-party cookies are small files that … Read more
94% of Google SGE links are different from organic search results, study finds
The AI-generated answers in Google’s Search Generative Experience (SGE) do not match any links from the top 10 Google organic search results 93.8% of the time. That’s according to a new Authoritas analysis, which focused primarily on commercial keywords. Why we care. Google SGE is expected to reduce organic traffic significantly to websites for many … Read more
TikTok ‘planning to rival Amazon with major U.S. expansion’
TikTok is reportedly planning to rival Amazon by growing its U.S. ecommerce business, TikTok Shop, tenfold to $17.5 billion this year. Why we care. TikTok Shop is a prime opportunity for brands as 83% of users make purchase decisions on the platform. If TikTok is planning a major expansion, marketers will benefit from being able … Read more
SEO Trends in 2024 and How to Adapt
In this article, you’ll find search engine optimization trends of 2024. And let’s be clear about something: This is NOT your average “SEO in 2024” guide. We’ll cover the most important SEO trends, but also share our own opinions on them, and advise how to adapt. So if you’re looking to optimize your website in … Read more