On the 11th of May, people from all over the world will come together for another edition of YoastCon. An SEO conference like no other! It will be fun, it will be knowledge-packed and it will be accessible to everyone. So if you have anything to do with online marketing or SEO, you should not … Read more
So, you’ve just been assigned the responsibility of optimizing an e-commerce website to improve search engine visibility. Whether you’re working on a site that has a dozen products or 30,000+, the process of figuring out where to start can be a daunting task. To be effective, you need to find a balance between traffic and … Read more
About 85% of consumers check online when searching for a local business. What if you could appear in front of customers each time they look for your business? With search engine marketing (SEM) strategies, you can. Many businesses are already using paid advertisements like pay-per-click (PPC). Search engine optimization (SEO) can help you rank higher on search engines, too. … Read more
As someone working on SEO, you must understand the importance of site speed. You must realize that fast sites equal happy users and happy search engines. PageSpeed Insights is an invaluable tool from Google that can help you optimize your website. It enables you to improve your rankings by giving you everything you need to … Read more
TL;DR: If you were unable to attend our event, “Will ChatGPT Kill Google?” you can catch the recap here or watch the full recording of the event below. Event Description On February 15th, we hosted the second part of our Monthly ML Madness webinars, where we talked about how ChatGPT will affect Google, the search … Read more
If you’re struggling to generate blog traffic that actually converts – this episode is for you! My guest Araminta Robertson is managing director at Mint Studios, a content marketing agency that focuses on creating content that generates business, not just traffic. Araminta will be speaking at Brighton SEO this Fall, she has hosted her own podcasts … Read more
New AI content tools are popping up left and right. These tools can help you write a social post, or a whole blog post, answer any question, or even create a brand-new image! This is great and helpful when you only have a little time or need more inspiration. But the big question is, are … Read more
There are many changes in the latest update to Google’s search quality evaluator guidelines. Google has given us much more information to understand whether the topics our sites cover are considered YMYL. In this article we will discuss what we can learn from these clarifications. They may help us understand what Google’s algorithms want to … Read more
Are you looking for Lead Quizzes alternatives? LeadQuizzes is probably the best-known online quiz maker. But it’s not necessarily the best value. Here are seven online quiz makers that make excellent alternatives to LeadQuizzes, and are also more affordable. 7 Best Lead Quizzes Alternatives #1 – Interact Quiz Maker Interact is widely considered one of … Read more
Nowadays, short-form content is all the rage. Just look at TikTok’s astounding popularity amongst younger generations. It has lead to the development of new and compelling video formats that are mostly found in feeds with a passive discovery mechanism. Or as the younger generations (ominously) call it: the algorithm. In this post, we’ll take a … Read more