Google has updated its mobile Chrome following feed feature not just to show content from publications you follow but now also for topics you follow. So now you are getting a more diverse set of sites in your follow feed within Chrome. Glenn Gabe posted about this on X, as you know, Glenn is really … Read more
YouTube is rolling out a personalized ‘For You’ section on the home tab of creators’ channels. From November 20, whoever visists your channel will be greeted with a tailored list of recommended videos, comprising a “mix of content from your channel based on the viewer’s watch history.” The platform is encouraging creators to review their … Read more
Google is testing the Google Discover feed on the Google.com desktop home page interface. This test is currently in India, Google confirmed, and is just an experiment. Google’s Discover feed shows in the Google mobile app and you can turn it on within the mobile browser interface but Google kept the desktop interface clean, until … Read more
Google is running an experiment that may bring its Discover feed to desktop users. The Discover feed shows recommended content like news, weather, sports scores, and stock prices directly on the Google homepage, alongside the traditional Google search bar. In a statement, Google confirmed testing the Discover feed on desktop, but only in India. The … Read more
Facebook has updated its resource explaining how it ranks content across its website, including Feed, Stories and Reels. Meta has also announced new tools and features for improved transparency on the social network, which will better assist marketers. Why we care. Marketers and advertisers need a strong understanding of how Facebook ranks content in order … Read more
The product feed is the single most essential element when it comes to listing shopping inventory on Google. However, feeds can be notoriously low-quality and heavily neglected. Shopping feeds work on multiple levels to help promote retail businesses, with paid and free listings. This, coupled with the emergence of more AI within Google Ads, propels … Read more
Instagram has updated its resource explaining how ranking works across each part of its app – Feed, Stories, Explore and Reels. Why we care. It’s critical to understand how Instagram ranking works if you want to maximize your visibility and engagement on this platform. What’s new. Instagram Ranking Explained is an update to a 2021 … Read more
Gary Illyes from Google posted on the Google Search blog about some of the more “hidden” advantages of using hreflang x-default value. As Gary noted on LinkedIn, “incidentally, it can also help with feeding Googlebot URLs that the poor thing otherwise might not see.” No, this is not new, as Gary said, but he thinks … Read more
Google has posted that the Google Merchant Center feeds have issues. The notice is posted here and reads, “We’re investigating reports of an issue with Feeds. We will provide more information shortly.” The issue started yesterday, May 3rd at 7:16 am ET and has not yet been resolved (at least when I wrote this). I … Read more
I just completed a SERP analysis for a client and decided to write this post to highlight an important search feature that I don’t hear many people talking about in the industry. It’s Google Explore and it’s a super-interesting feature I have covered in a previous blog post. Google tested Explore in the spring of … Read more
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