In part, attracting visitors from the search results pages comes down to crafting irresistible titles and meta descriptions to entice users to click. However, it’s a challenging task to create these elements for every page manually. This is where the disruptive power of generative AI comes into play, revolutionizing your SEO strategy by automating the … Read more
Suppose you want to be #1 in Google search results, and you haven’t implemented search engine optimization (SEO) on your dental practice website. In that case, it’s time to address this issue and fill the cavities in your online dental marketing. Neglecting SEO for your website is like opening a dental practice on a quiet … Read more
![Jarvis Rising – How Google could generate a machine learning model “on the fly” to predict answers when Search can’t, and how it could index those ****** to predict answers for future queries [Patent]](https://www.gsqi.com/marketing-blog/wp-content/uploads/sites/3/2023/07/patent-ml-models-google.jpg)
After analyzing a Google patent related to PAA and PASF, I started reviewing other recently-granted patents. And it wasn’t long before I surfaced another very interesting one regarding the use of machine learning ******. The patent I just analyzed focuses on using and/or generating a machine learning model in response to a query (when Google … Read more
![People Also Search For, Or Do They Always? How Google Might Use A Trained Generative Model To Generate Query Variants For Search Features Like PASF, PAA and more [Patent]](https://www.gsqi.com/marketing-blog/wp-content/uploads/sites/3/2023/06/patent-query-variants-lg.jpg)
I was checking out some patents from Google the other day and surfaced an interesting one that was granted and published on May 30, 2023. It was titled “Generating Query Variants Using A Trained Generative Model” and it definitely piqued my curiosity. It was originally filed in 2018, but was granted in late May. And … Read more
We want more quality content for our websites, but it’s difficult to produce enough. So how can we scale the content creation process, especially for ecommerce sites with plenty of products? If you were to pay for a copywriter to produce thousands of product snippets from scratch, you’d likely be out of pocket pretty quickly. … Read more
Google has cut down the time it takes for the new Search Generative Experience, which was opened to some users a few weeks ago by half the time. Google said it released a “major improvement that reduces the time it takes to generate AI snapshots by half,” Danny Sullivan, Google’s Search Liaison wrote on Twitter. Half … Read more
Advertisers and YouTube creators may benefit from new AI solutions Google is reportedly working on. Google Ads. Generative AI tools, powered by PaLM 2, will help advertisers create media assets, CNBC reported, based on internal Google documents. Unfortunately, that’s as much detail as we know for now. We’ve previously reported that generative AI is coming … Read more
Amazon advertisers may soon gain the ability to create AI-generated image and video assets to use in ad campaigns. The company has confirmed it is now building a team to provide those tools, The Information reported. There is no estimated timeline for when this will become available. Why we care. The ability to natively create … Read more
I’ve been heavily testing Bing AI Chat since last week and it’s been fascinating to see how it works both in the search results and in chat mode. As I explained in my post about the “code red” that triggered thousands of “code reds” at publishers, AI in the SERPs is one of the most … Read more
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